3 Big Challenges for the CSO in 2013
SBI Growth
JANUARY 21, 2013
Here are the biggest threats to the CSO in 2013. 5 years ago, the two black boxes of reliable data were Sales and Marketing. However, it leaves sales as the sole department with spotty metrics. If you present metrics like win rate, pre-qualified pipeline, and prospect meetings to the CEO, you’re in trouble.
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