Remove 2013 Remove Channels Remove Prospecting
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Persona Ecosystem – High Impact Exercise to Dial-in your 2013 Marketing Plan

SBI Growth

Dive in head first to enhance your 2013 Marketing Plan. Sales leaders if you want more leads in 2013, forward this blog post to your peer in marketing.). In marketing, a Persona Ecosystem is the environment of interactions that a prospect lives within. Insight into the sources influencing the prospect.

Exercises 310
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5 Ways Marketing Can Contribute to Social Selling Excellence

SBI Growth

2013 is the year Social Selling became Mission Critical. At its core, Social Selling is a modern prospecting methodology that fills the funnel with opportunities. At its core, Social Selling is a modern prospecting methodology that fills the funnel with opportunities. Social Selling training budgets increased 48% in 2013.

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The Case for Smarter CRM in 2013

Score More Sales

In addition, these companies are growing their connection to the customer through social channels – so the natural progression of thought is to get more CRM applications social too. New insights into their customers, giving the company competitive advantages. •

CRM 235
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Email Prospecting: An Example of a Bad Email Transformed

The Sales Hunter

The company sending this email was looking to help the prospect recruit partners. Bad Email Example: Subject Line: Recruiting Your Channel Partners. I was curious if you had any concerns about how your channel partners will hit your revenue goals or if you are trying to figure out what is and isn’t working in your partner community.

Examples 202
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Voice Mail Week – Part I – Context – Sales eXchange 206 (#video)

The Pipeline

Here we are the last week of the first half of 2013, the first full week of summer, what better time to focus on every seller’s second favourite topic, voice mail. The Discovery channel has their annual tradition of Shark Week, and now we introduce Voice Mail Week. By Tibor Shanto – tibor.shanto@sellbetter.ca.

Video 267
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A Sales Enablement Tool for the CEO

SBI Growth

Trained the sales force and channel partners on the new product. Your sales team needs this from you to make your product launch in 2013 successful. Maybe I can participate or least be available to those prospects who are now interested in the new product. 2013 is around the corner. They should. They cut 5,000 jobs.

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Social media ROI sucks! (Or, you can prove anything if you send out a survey)

Pointclear

Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. Others are more subtle branding channels with more difficult-to-measure metrics.