Pointclear

MARCH 6, 2014

Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. Others are more subtle branding channels with more difficult-to-measure metrics.

Paid Content 252

Paid Content Social Media Survey ROI 252

The Sales Hunter

OCTOBER 17, 2013

“Push” marketing is focused around loading up the channel, advertising heavily and trying to convince the customer to buy. (Yes, I know the true marketing definitions of these are much more complex. Copyright 2013, Mark Hunter “The Sales Hunter.” You’ll be amazed at what happens next.

Strategy 241

Strategy Cold Calling Consultative Selling Margin 241

No More Cold Calling

APRIL 30, 2020

I recounted that story in my recent presentation—“ Sales Experts Channel: How to Recession Proof Your Sales in 9 Killer Steps ”—because it perfectly illustrates a key business insight. How People, Not Technology, Seal the Deal —in 2013, because I was alarmed by the unleashed dependence on technology by sales teams. You take action.

Referrals 279

Referrals Cold Calling Lead Generation Webinar Metrics 279

Increase Sales

FEBRUARY 23, 2013

False Belief #1 – Marketing is advertising. Advertising is a channel or an activity. There is more to marketing than just advertising. This belief probably stems from the first believe that marketing is advertising and we all know advertising costs. Building relationships. Share on Facebook.

Prospecting 145

Prospecting Advertising Advertising Face-to-face 145

Pointclear

APRIL 30, 2013

Jamie was recently profiled in Advertising and Promotion , the world''s best-selling college-level marketing textbook. Gartner predicts that by the end of 2013 more users will access the internet through a mobile device than their desktop. Social is a great way to get instant feedback from your customers about their likes and dislikes.

Lead Rank 248

Lead Rank Lead Scoring Leads Marketing Qualified Lead 248

Delicious Sales

MAY 2, 2012

Channels (799). Advertising (694). Advertising (694). 2013 (4691). THE SALES HUNTER AUGUST 12, 2013 Is Your Sales Process Slow or Fast? MORE >> THE SALES INSIDER AUGUST 13, 2013 What Shakespeare Can Teach You About Predictive Analytics Predictive analytics and Shakespeare have more in common than you think.

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

Zoominfo

OCTOBER 2, 2019

However, the unicorn startup landscape has shifted dramatically since the term was coined by VC Aileen Lee in 2013. . Once upon a time, startups with a billion-dollar valuation were so unique that they were deemed unicorns. And, they’re multiplying at a staggering rate. In the startup world, if you’re not growing, you’re falling behind.

Scale 182

Scale Promotion Face-to-face Lead Rank 182