Pointclear

DECEMBER 8, 2011

Chris Selland is CMO at Terametric , a company focused on maximizing marketing ROI by helping marketers capture and measure all their channel marketing data. Chris originally published this post on November 14, 2011, and it is republished here with his permission. As I chimed in on a Focus Q&A recently.

ROI 178

ROI Demand Generation Agencies Salary Demand Generation Targets 178

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. Many marketers look at social as a lead generative channel in which a business shares a piece of content that leads someone back to their site to purchase whatever they’re hocking. The problem? Small Business: More Followers, More Revenue.

Social Media 162

Social Media Media Revenue Scale 162

The ROI Guy

FEBRUARY 14, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tom then served Gartner as a Managing VP.

Social Media 60

Social Media ROI Media B2C 60

Sales and Marketing Management

APRIL 27, 2017

This does not mean I’m advocating for the elimination of email as a sales communication channel. Aaron Ross wrote Predictable Revenue in 2011, introducing the world of sales to mass email outreach. Use a variety of channels. The most reliable way to move a deal forward is simply to use more than one channel.

Strategy 136

Strategy Channels Decision Maker Email Marketing 136

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. Many marketers look at social as a lead generative channel in which a business shares a piece of content that leads someone back to their site to purchase whatever they’re hocking. The problem?

Social Media 130

Social Media Media Revenue Scale 130

The ROI Guy

MAY 10, 2011

Leading Value-Based Interactive Tool Provider Maintains Significant Growth ORLANDO, Fla., Leading Value-Based Interactive Tool Provider Maintains Significant Growth ORLANDO, Fla., Alinean has been selected to develop and power value-based interactive sales and marketing tool campaigns for customers including iPass, Maxeler and Verint.

Demand Generation Agencies 45

Demand Generation Agencies B2B Customer Lead Rank 45

Fill the Funnel

MARCH 14, 2012

so for now just accept the fact that PowerPoint slides are a key component of every sales tool bag. Back in October, 2011 SlideShark was released to the market with overwhelming acceptance. Powerpoint slide decks are a significant part of the daily selling activity of sales people worldwide. The latest version of SlideShark (v1.5)

Top of Funnel 127

Top of Funnel Funnel Social Media Account 127

The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. The Death of a Salesman?

ROI 40

ROI B2B Social Media Buying Cycle 40

Hubspot Sales

MARCH 20, 2018

If you're an IT reseller, value-added reseller (VAR), or channel partner advising clients on any part of the front office (marketing, sales, or customer success) -- especially for businesses under 1,000 employees -- there are a few trends you should be aware of. Four Software Trends IT Resellers, VARs, and Channel Partners Should Watch.

Lead Rank 111

Lead Rank Trends Lead Scoring Outsourcing Services 111

Anthony Cole Training

APRIL 14, 2011

sales tools (25). Posted by Tony Cole on Thu, Apr 14, 2011. Wouldnt this be a great topic for the Mythbusters to bust on the Discovery Channel: the "I dont have time to prospect" myth! Click here for more information on a tool so reliable that you can eliminate 96% of the mistakes made when hiring salespeople.

Hiring 141

Hiring Ideal Customer Profile Webinar Metrics eBook 141

Your Sales Management Guru

JANUARY 3, 2012

offerings in 2011? capability in 2011? 5.1.1 Channel strategy (link to Sales Strategy player). Sales Tools (Q-screens, proposals, standard documents, contracts, sales collateral kits, case studies, ROI/justification calculators), section? b. Launch (Kickoff meeting), move to Tools to execute.

Hiring 70

Hiring Collateral Lead Rank Trade Show 70

Chili Piper

NOVEMBER 21, 2018

First, it was published in 2011. Do you realize how much has changed since 2011? The first challenge is the numerous communication channels your buyers can use to request a demo or contact sales. All of these channels make it much more difficult to measure speed-to-lead and understand how fast your reps are responding to leads.

Lead Rank 80

Lead Rank Lead Scoring B2B Leads 80

The ROI Guy

OCTOBER 5, 2011

A Demand-Gen Report interview with Thomas Pisello, The ROI Guy, Chairman & Founder of diagnostic / ROI sales tool provider Alinean Inc. Buyers are in control, with almost 70% indicating they don’t think sales is adding enough value-add to their engagements (Forrester 2011).

Sales Enablement 45

Sales Enablement Report Tools ROI 45

Delicious Sales

MAY 2, 2012

Tools (2872). Channels (799). MORE >> Tools. 2011 (3304). As a result of our one of my readers sending me an email comment regarding his personal situation, I have attached the sample of one our of a tools we have included in our “On Line Sales Manager Tool Kit ” www.AcumenManagement.com. .

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

The ROI Guy

OCTOBER 22, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

Velocify

JANUARY 21, 2013

While text messaging has quickly become one of the most widely used forms of personal communication, in business, sales professionals have been slow to adopt the mobile tool that has been embraced by their marketing counterparts. In fact, a study just released by Leads360 found that only 2.1%

Leads360 74

Leads360 Sales Process Top of Funnel Study 74

HeavyHitter Sales

NOVEMBER 24, 2008

Best New Sales Book of 2011. December 2011. November 2011. October 2011. September 2011. August 2011.    For example, Toyota distributes thousands of unique messages and memorandums to its worldwide dealer distribution channel on a daily basis. Closing Techniques Using Sales Linguistics.

Penetration 60

Penetration Ideal Customer Profile Real Estate Distribution 60

The ROI Guy

JANUARY 16, 2014

Developing and deploying the right interactive Value Marketing Tools is the key, to provide Prospects the personalized, relevant and provocative value messaging, insights and financial justification to these key questions early in the decision making cycle. So how well do your sales professionals and channel partners engage with value?

Forecasting 92

Forecasting Proposal Decision Maker ROI 92

Sales Hacker

MAY 24, 2023

In the highly competitive B2B tech space, it’s easy to market your offer with so many tools and channels available. Where to find Tito : LinkedIn Key Insights It’s always people first, then tools and processes. Apart from offering a tool, the AltiSales team also provides consulting services. I started in 2011.

Decision Maker 89

Decision Maker How To Retention Referrals 89

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.

ROI 45

ROI Buyer Buying Cycle Social Media 45

Troops

AUGUST 7, 2018

From 2011 to 2013, he spent time in both the Arizona Diamondbacks and San Francisco Giants farm systems and had, as he put it, “a cup of coffee” at the AAA level. Troops’ Slack-based tools can help your team close more deals. In a past life, Andrew Berger was a minor-league baseball pitcher with dreams of the big leagues.

Top of Funnel 91

Top of Funnel Motivation Compensation How To 91

The ROI Guy

NOVEMBER 10, 2014

So how well do your sales professionals and channel partners communicate and quantify your value? #3 With Frugalnomics in full effect and buyers as “Cold as ICE” , technology solution / service providers need to implement a more value-focused approach to their sales and marketing strategy, content and tools.

Forecasting 87

Forecasting ROI Proposal Decision Maker 87

The ROI Guy

MAY 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

The ROI Guy

JULY 15, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean Powers Diagnostic Assessment Tool: the Sag.

ROI 40

ROI Social Media B2B Media 40

The ROI Guy

JANUARY 8, 2013

Developing and deploying the right interactive Value Marketing Tools is the key, to provide Prospects the personalized, relevant and provocative answers to these key questions. So how well do your sales professionals and channel partners engage with value? Click here to learn more.

Proposal 71

Proposal Decision Maker Lead Rank Lead Scoring 71

Awarathon

JULY 23, 2024

Advanced analytics from AI tools support data-driven decision-making, offering accurate sales forecasts and strategic recommendations. Let’s check out the Top AI Platforms in 2024 Awarathon Awarathon, established in 2018, offers dynamic tools for video-roleplay-led sales coaching.

Video 52

Video Ideal Customer Profile Pharmaceuticals SAP 52

The ROI Guy

NOVEMBER 29, 2010

Marketers are scrambling to address the power shift and overcome lead generation and conversion issues by delivering more content and tools over more channels to actively engage ever more empowered, skeptical and frugal buyers. Having the right content and tools to help fuel buyer’s decision making process is essential.

Buying Cycle 45

Buying Cycle Marketing Comparison Vendor 45

Sales Hacker

FEBRUARY 1, 2022

Nelson Gilliat: The predictable revenue model is a B2B marketing and sales playbook from the early 2000s that Aaron Ross popularized in his 2011 book called The Predictable Revenue Model. Essentially it was based on his time at Salesforce. The latest figures show that the majority of SDRs are missing quota , struggling.

Commission 93

Commission Quota Demand Generation Agencies Lead Rank 93

The ROI Guy

JULY 15, 2015

So how well do your sales professionals and channel partners communicate and quantify your value to a diverse set of decision makers? #3 With Frugalnomics in full effect , technology solution / service providers need to implement a more value-focused approach to their sales and marketing strategy, content and tools.

Decision Maker 80

Decision Maker Forecasting ROI Lead Rank 80

The ROI Guy

APRIL 14, 2015

So how well do your sales professionals and channel partners communicate and quantify your value? #3 With Frugalnomics in full effect and buyers as “Cold as ICE” , technology solution / service providers need to implement a more value-focused approach to their sales and marketing strategy, content and tools.

Forecasting 72

Forecasting ROI Proposal Decision Maker 72

Hubspot Sales

NOVEMBER 19, 2024

For example, in HubSpot’s State of Consumer Trends survey , we explored digital consumer shopping trends and found: Social media is the top product discovery channel. In 2011, awareness increased, but the concept was still a micro trend. Between 2011 and 2020, the trend for plant-based grew significantly. And so much more.

Forecasting 52

Forecasting Trends Social Media Analysis 52

The ROI Guy

APRIL 8, 2014

Developing and deploying the right interactive Value Marketing Tools is the key, to provide Prospects the personalized, relevant and provocative value messaging, insights and financial justification to these key questions early in the decision making cycle. So how well do your sales professionals and channel partners engage with value?

Forecasting 65

Forecasting ROI Proposal Decision Maker 65

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean Powers Diagnostic Assessment Tool: the Sag.

ROI 40

ROI Social Media Analysis Microsoft 40

Gong.io

APRIL 25, 2022

In the 2011 movie Moneyball , Oakland A’s manager, Billy Bean, tells his lead baseball scout (a 29-year veteran in the industry) to “adapt or die.”. Andre creates a Slack Connect channel to continue the conversation. Gong Assist is one of the tools our sales team at Gong uses every single day. . “Adapt or die.”.

Sales Automation 62

Sales Automation Top of Funnel How To SalesForce 62

The ROI Guy

JULY 9, 2013

Developing and deploying the right interactive Value Marketing Tools is the key, to provide Prospects the personalized, relevant and provocative answers to these key questions early in the decision making cycle. So how well do your sales professionals and channel partners engage with value? Click here to learn more.

Forecasting 67

Forecasting ROI Decision Maker Proposal 67

The ROI Guy

JULY 8, 2014

So how well do your sales professionals and channel partners engage with value and what are you doing to address this "value gap" challenge? #3 With Frugalnomics in full effect, IT solution providers need to implement a more value-focused approach to their sales and marketing strategy, content and tools.

Forecasting 78

Forecasting ROI Decision Maker Proposal 78

The ROI Guy

MARCH 1, 2016

Many organizations are relying more and more on channel partners and inside sales to drive growth. And if it was hard to get your direct sales reps to become more value-focused, imagine how hard it will be to enable channel and inside sales to evolve from product to value. And its not just your direct sales reps that have the issue.

Decision Maker 53

Decision Maker ROI Proposal Forecasting 53