Connext Digital

AUGUST 29, 2019

Digital Advertising – 63% of consumers said that they are annoyed when brands send out generic messages repeatedly. Netflix is a great example of how analytics is used to improve targeted advertising. Coca-Cola is recognized for its ability to generate excellent advertisements through storytelling.

Data 58

Data Company Strategy Buyer Persona 58

Connext Digital

AUGUST 29, 2019

Digital Advertising – 63% of consumers said that they are annoyed when brands send out generic messages repeatedly. Netflix is a great example of how analytics is used to improve targeted advertising. Coca-Cola is recognized for its ability to generate excellent advertisements through storytelling.

Data 56

Data Company Strategy Buyer Persona 56

Connext Digital

FEBRUARY 24, 2021

Mobile Ads Including In-App & App Store Advertising. Look for more brands to use mobile advertising to reach consumers in the coming year. 60% of consumers click on mobile ads at least once a week, 20% make weekly purchases based off digital ads, and 66% remember a specific brand they have seen advertised on their mobile device.

Trends 52

Trends Marketing Advertising Advertising 52

The ROI Guy

OCTOBER 11, 2010

According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels.

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Let us examine each of these IDC trends in detail and what they mean to 2011 strategies and budgets.

ROI 45

ROI Buyer Buying Cycle Social Media 45

The ROI Guy

SEPTEMBER 21, 2010

Enough being done to prove returns and drive even more investments in 2011? Shift to Digital Marketers are still being asked to do-more-with-less, and this is driving a significant change in go-to-market channels. IDC has just completed their annual Tech Marketing Benchmarks Survey, and the news is good for tech marketing teams.

Revenue 40

Revenue Marketing Vendor Survey 40

OnePageCRM

MAY 25, 2017

” “We sell print ads and content marketing site solutions in the $1,000 – $20,000 range, so if I can sell print advertising over the phone – you should have no problems selling yours.” Scale this across whatever channels your customers use – Linkedin, Facebook groups, Industry forums, Angellist.

Top of Funnel 20

Top of Funnel Cold Calling How To Sales Qualified Lead 20

Hubspot Sales

NOVEMBER 19, 2024

For example, in HubSpot’s State of Consumer Trends survey , we explored digital consumer shopping trends and found: Social media is the top product discovery channel. In 2011, awareness increased, but the concept was still a micro trend. Between 2011 and 2020, the trend for plant-based grew significantly.

Forecasting 52

Forecasting Trends Social Media Analysis 52