2007 Marketing Tools 
The Sales Hunter
FEBRUARY 27, 2012
Sorry, social media is just one tool. Have in place some sort of a low-touch contact or marketing program that allows you to remain in contact with these cold-leads from time to time. December 2007. November 2007. October 2007. September 2007. Never give up on leads you believe have gone cold. November 2008.
The Pipeline
JANUARY 13, 2014
The only thing I can’t remember if it was 1987, 1993 or 2007 when I actually first bought it. What is truly refreshing in some of their proclamations, is not so much their embracement of this staple and age old tool of sales success, but more importantly their abandonment of the “Us vs. Them” dribble that often dominates the debate.
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The Pipeline
SEPTEMBER 30, 2011
December 2007. 23 Marketing Tips For Avoiding Small Business Failure. Stored in Attitude , Communication , Communication Strategy , Compete , Guest Post , Marketing , execution. Unfortunately there are also many sales and marketing reasons. Implementing the program is the key to marketing success. Create Tools.
The Pipeline
NOVEMBER 25, 2011
December 2007. Top Sales & Marketing Awards 2011. Stored in Attitude , Awards , Business Acumen , Communication , Compete , Marketing , Sales Success , execution , qualifying. One for Top Sales & Marketing Blog , where I share the company of last year’s winner S. April 2008. March 2008. February 2008. Guest Post.
The Sales Hunter
FEBRUARY 8, 2012
I’ve often said that the problem with a “social media strategy” is that it really should be called a “business marketing strategy.” I’ve been using these tools for years and I generate a tremendous amount of new business from them. Risk of Social Media Marketing? December 2007.
SBI Growth
JANUARY 4, 2014
Starting a Sales and Marketing Productivity Benchmark. Here’s how to use the tool: 1. It should import to 2007 or 2010 version. For example, in June/July, a look back at the first half performance forces these tasks: A refresh of the year’s sales strategy. Assessment of the comp and quota plans for a possible change.
The Sales Hunter
JANUARY 12, 2012
It’s time we kill social media, especially if you’re using social media as a sales tool or prospecting technique. It’s time we kill the term “social media” and replace it with “business marketing.” What about Plaxo and dozens of other second-tier networking tools — same thing.
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