SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018
SaaStr - Sales Strategy
OCTOBER 6, 2018
In 2006, the actual market — not the TAM, or the theoretical market, or whatever, but the actual market, the money customers actually spent — was One Million Dollars. But actual revenues in 2006 weren’t even 1% of that TAM. And note even the TAM is 20x what we thought it would be in 2006. 10% penetration).
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