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The Rules of the Game for Baseball & Selling

Anthony Cole Training

In 2005, I read Dave Kurlan’s book Baseline Selling. Dave took the fundamentals of effective selling and used the baseball diamond and baseball terminology to explain his sales process. The baseball analogy is a strong one for developing a milestone-centric sales process with your team.

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Sales Assessments, More Like Guitar Manufacturers or Ripped-Off Products?

Understanding the Sales Force

In 2005, GM produced four mini-vans known as the Buick Terraza, Chevrolet Uplander , Pontiac Montana SV6 and Saturn Relay. When it comes to sales assessments, things are also not what they appear to be. This is gonna be fun! These four cars were exactly the same, with the brand logos being the only differentiators.

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Combining Goal Setting with Sales Competencies

Understanding the Sales Force

In today’s article, I introduce my first innovation of 2023, the Sales Goals Grid, but first, some context and the back story! I am excited to return to my roots and grow the sales consulting and training firm I started in 1985, Kurlan & Associates. Happy New Year everyone! I may have exited OMG, but I am not retiring.

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Two Selling Strategies That are More Effective Than Facts and Figures

Understanding the Sales Force

In 2005 I took my passion for sales development and my passion for baseball and married them together to write the best-selling book, Baseline Selling - How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. Meet Tom Schaff, the Sales Commissioner of Major League Sales.

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Top Sales Tools of 2020 and the Digital Sales Revolution

SBI

Top Sales Tools of 2020 and the Digital Sales Revolution. Today, I’m announcing the solution providers I’ve selected for the final cut of the Top Sales Tools of 2020 list. I include more than 20 solutions that can make a huge impact on sales. December 8, 2020. Let’s take a look back over time.

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Women Sales Leaders: From Pioneers to Modern-Day Trailblazers

No More Cold Calling

Who paved the way for women in sales? Yet, even with gender biases and cultural norms working against them, there were women trailblazers in every century, including women sales leaders. Blazing a Trail for Women in Sales. Most notable among early women sales leaders is Lucinda W. Picture yourself in 1900.

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The Top 8 Requirements for Becoming a Great Salesperson

Understanding the Sales Force

I read one by Seth Godin , became an early subscriber, and in 2005, became one of the very first sales experts to Blog. Now we can transition to the same kind of coolness, but in sales. Not a presenter, Not an order taker, but a true consultative sales professional? Let's do that again!"

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