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The Best Sales Book, That Isn’t a Sales Book

A Sales Guy

Reading Gap Selling is a start to changing the way we sell, but the truth is, it is a sophisticated and inherently difficult sales approach. How is that a book on execution has become my favorite sales book? So what makes execution a sales book? How are you going to accelerate sales by 25% year over year for 5 years?

Sales 166
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What’s “Prompt Engineering” Have To Do With Sales?

Partners in Excellence

He said something to the effect, “I just saw something new, people are hiring “prompt engineers” to help refine how they are using these AI tools. While we didn’t call it that, one of the biggest challenges the AI company I co founded in 2002 was helping our customers understand prompt engineering.

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Social Media Is a Marketing Tool Not Just for B2C – But Also for B2B By Debbie Laskey, MBA

Increase Sales

However, there are still many companies who have yet to embrace social media as a marketing tool, and their customers are even angrier and dissatisfied – first as a result of the initial problem, and second, because no one on behalf of the company reads their comments and responds in real time. Share on Facebook.

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The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

At conferences, you can learn about best practices, the latest technologies, and upcoming tools in the marketing world. You'll get hands-on experience with new tools and technologies, and the event itself is chock-full of inspiring keynotes on a variety of topics – from accessibility to diversity. Google Marketing Live. Facebook F8.

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2021 Awards: Allego Honored for Tech Innovation, Service, Workplace Culture

Allego

Innovative Sales Training and Enablement Technology. Allego’s industry-leading sales enablement software won awards again for its innovation and advancements in helping organizations adapt to the “new normal,” as well as prepare for the future of work. Best Overall Sales Enablement Software Solution—MarTech Breakthrough Awards.

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Same New, Same New!

The Pipeline

I think that in sales, for something to qualify as “new”, not swept clean or rinsed off, but truly new, it should have two elements, A) it should allow you to do something in a measurably more efficient way while leading to more prospect and/or sales; B) it should change your behaviour and how you execute moving forward.

Lead Rank 120
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Sales Enablement Defined: What is the Forrester Wave?

Showpad

Executives looking for the best technology solutions to aid in their sales enablement program have various resources at their disposal, one of the best being The Forrester Wave , which was established to give a thorough analysis of vendor product and service capabilities in all verticals. History of Forrester and The Forrester Wave.