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Not the “R” Word Again…

No More Cold Calling

What a roller coaster—this up and down economy—2001, 2002, then the Recession of 2008-09. The same “8 Killer Steps” that I talked about in 2001, 2002, and again in 2008 and 2009 still apply! The economy is fickle, but No More Cold Calling’s 9 “killer” steps will boost your sales in any economy. How do we sell in this volatile economy?

Referrals 240
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The Sabermetrics of the New CMO

SBI Growth

In 2002, faced with limited payroll, Billy lost his top players to free agency. The sabermetrics were better indicators of offensive success & wins than traditional baseball statistics. If you are not familiar with the story, the results were remarkable. What was his solution?

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An ‘A’ Player’s Rise and Fall

SBI Growth

Dave worked for Paul from 2002-2008. How could this happen to him? It is the Friday before the long weekend. He was distraught. All of a sudden, his phone vibrates. It is a text from Paul. Paul went on to lead worldwide sales at a global software company. He was Dave’s career mentor. Dave called Paul. Dave was running yesterday’s playbook.

Promotion 310
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Want Sales Success? Practice. (We’re Talking About Practice?!?)

Anthony Cole Training

Let’s conservatively pretend that he didn’t start to hit Major League Batting Averages until 2002. Defensively, let’s say he has averaged 140 games per year since 2002; that would mean he has played 1,734 games and spent 15,612 innings in the infield facing at a minimum of 3 batters per inning. pitches per at bat.

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We Lead with Sales Leadership

Score More Sales

The year 2002 seems like such a long time ago, yet with memories etched in my brain forever it seems like yesterday. A month and a half later, I left my corporate job as Director of Education for a SaaS company and did contract work until launching Score More Sales in early 2002.

Lead Rank 135
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Why Your Buyer Personas Are Obsolete

SBI Growth

We have seen a tremendous rise in the interest and use of buyer personas since 2002. “Starving the future to feed the present is a mistake - it leads to obsolescence and stagnation. Sometimes it is hard to make this understood.” Burton Richter, Nobel Laureate. It will serve no purpose to rehash how much buyers have changed since then.

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What’s New in the Sales World for 2013?

The Sales Hunter

The question is, “Are you still using 2012 strategies to sell or, even worse, are you still using 2002 strategies?” If you haven’t noticed, it’s a new year. ” We’re now in 2013, and although it may seem like things haven’t changed, they have.