SBI Growth

MAY 26, 2025

Sales managers are at the center of sales execution, yet too often, they are expected to lead without being led. Recent research from SBI and the Revenue Enablement Society shows how high the stakes are. Companies that invest in training their frontline sales managers report a 7-point increase in quota attainment compared to those that dont. Thats not a marginal lift its the kind of improvement that moves the revenue needle and sets high-performing teams apart.

Margin 156

Margin Quota Revenue Sales Enablement 156

Sales and Marketing Management

MAY 27, 2025

Now is the time to rethink how AI fits into your revenue strategy and how sales methodology, not just tools, drives results. The post Case Study: How Readymode Increased Revenue 40% by Combining AI SDRs with Value-Based Selling appeared first on Sales & Marketing Management.

Case Study 156

Case Study Study Revenue Sales Methodology 156

Partners in Excellence

MAY 26, 2025

We live in overlapping circles on “Insularity.” Our families, friends, communities. Our teammates, functions, organizations, industries. These insular communities provide us different levels of security and comfort. From a professional point of view, they are made up of people doing similar things, facing similar issues/challenges. While we may compete with each other in the markets, we learn from each other, see differing approaches, sometimes seeing new opportunities.

Face-to-face 78

Face-to-face Segment Industry Competition 78

Smooth Sale

MAY 27, 2025

Photo by TungArt7 , Pixabay Attract the Right Job or Clientele: Packaging Can Build Trust Upfront for Business Growth Before we say one word, a products packaging has already begun to speak for your brand. It signals quality, reliability, and intent often shaping customers perceptions before they ever interact with your team or try your offering. Packaging acts as a silent salesperson, covertly influencing decisions, building trust, and setting expectations.

Film 78

Film Top of Funnel Consumer Influencer 78

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

Scale

Sales Gravy

MAY 29, 2025

AI isn't here to replace you; it's here to boost your game. Used wisely, AI can be your secret weapon. AI is everywhere: in social selling, content creation, automation, to say the least. Here's the double-edged sword: If you're trying to outsource everything to AI, you won't last. If you're stuck in the old ways, refusing to adapt, you'll get left behind.

Ideal Customer Profile 55

Ideal Customer Profile Scale Buyer Persona Case Study 55

Sales and Marketing Management

MAY 29, 2025

AI in marketing is not a shortcut; It's a partner that is available 24/7. And like any partnership, it requires collaboration, transparency and trust. Real change will happen not when new tools are introduced, but when team members' mindsets shift. The post AI Adoption is More Than Just Tech, Its A Mindset Shift for Marketing Teams appeared first on Sales & Marketing Management.

Marketing 156

Marketing Tools Sales 156

Membrain

MAY 25, 2025

In this episode of The Art and Science of Complex Sales, we're welcoming Dave Brock , founder of Partners in EXCELLENCE back on the podcast for a second time. Dave unpacks the challenges and contradictions facing modern sales teams, from cultural drift to leadership dysfunction, and explore what it really takes to build resilient, high-performing organizations in todays environment.

Face-to-face 69

Face-to-face Sales 69

Partners in Excellence

MAY 29, 2025

We’ve been trained to worship the recurring revenue model. It’s the star metric in every SaaS pitch deck, with ARR growth as the bedrock of business models. It dominates our feeds, the press and much of our thinking in business. Unicorns have been built on this recurring revenue model. But lately, that model has been shaky. And, I have to confess, I’ve always been a little confused.

Revenue 71

Revenue Real Estate Ideal Customer Profile Retail 71

Understanding the Sales Force

MAY 30, 2025

Yesterday, the CEO I spoke with said more than half of his salespeople were not hitting quota, and he also thought they were complacent. Its not unusual to hear about quota fails or complacency in these conversations, but on this particular call, I heard about both. The percentage of salespeople who fail to hit quota varies by source, but the most widely quoted, attributed to Salesforce.com and Forbes, is 57 percent.

Quota 156

Quota Compensation Motivation Groups 156

Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant

AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.

Prospecting

SalesFuel

MAY 27, 2025

As we approach the middle of the year, its time to step back and assess the progress of your sales team. The January kickoff meeting is far behind you. Your sale reps have had some successes and some setbacks. At this point, you should put changes in place that will lead to optimal year-end outcomes. To achieve your goals, you also need a sales star on your team.

Hiring 50

Hiring Lead Scoring Lead Rank Decision Maker 50

MarketJoy

MAY 29, 2025

Most B2B sales funnels dont fail because of poor tools. They fail because no one bothered to think like the buyer. Companies obsess over CRMs, automation, and email workflows but forget that real people, not personas or pipelines, are the ones deciding to move forward. And people dont follow funnels. They follow clarity. A sales funnel that actually converts doesnt chase.

Top of Funnel 52

Top of Funnel Funnel B2B Lead Nurturing 52

Highspot

MAY 26, 2025

Key takeaways Learning analytics connects training investments directly to business results, helping teams prove impact and make faster, smarter decisions. Sales enablement, training, and RevOps teams can leverage analytics tools uniquely. 61% of high-performing organizations actively monitor performance metrics , while less than one-third of low performers do.

Analytics 52

Analytics Training Sales Enablement Quota 52

Partners in Excellence

MAY 28, 2025

I see so much talk about GTM, selling, marketing, customer service strategies. Too many claiming, “We have found the way… ” Others saying “Here is the playbook for your GTM strategy… ” In some sectors, like SaaS, we’ve seen many organizations struggle and fail by implementing the “SaaS GTM model.” The SaaS PLG motion differs from the SaaS individual/team focus which differs from SaaS technologies that can only be implemented on an enterprise

Channels 71

Channels Buying Cycle Advertising Advertising 71

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Corporate Visions

MAY 27, 2025

Amanda DeVlugt, Tim Riesterer, and special guest co-host Dr. Leff Bonney sit down with Dr. Peter Kerr, a sales performance researcher and university professor, to unpack the key findings from his landmark meta-analysis of 150 academic sales studies spanning the last decade.

Research 52

Research Data Analysis Study 52

Hubspot Sales

MAY 26, 2025

When I was in 5th grade, I was voted Most Reserved in the yearbook at Dewey Elementary School in Cherry Hill, NJ. I had just moved back to Jersey after bouncing around SoCal. I was a shy kid, nervous about making new friends. No one would expect me to go into sales, a field thats all about forging new relationships. Yet, I started my career in sales at 19 years old.

Cold Calling 52

Cold Calling Call-back Energy Face-to-face 52

SocialSellinator

MAY 27, 2025

Affordable SEO Denver made easy. Discover smart, budget-friendly strategies and packages to boost your local rankings and grow fast.

Strategy 59

Strategy 59

Highspot

MAY 27, 2025

Reflecting on my 25+ years leading revenue organizations, one thing has remained constant: the pressure to deliver consistent, predictable growth. Yet for much of that time, the concept of enablement has occupied a curious place in the business lexicon, important, certainly, but often misunderstood. Enablement was a well-intentioned category, championed by many leaders, myself included.

Marketing 52

Marketing Margin Revenue Intent 52

Advertisement

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

Sales Process

Act!

MAY 28, 2025

Being mobile-ready isnt just convenientits a revenue driver. Sales reps who use mobile CRM are 3x more likely to meet their sales quotas, while 78% of buyers say they purchase from the company that responds first. Teams also report a 74% improvement in customer satisfaction, alongside better data accuracy and stronger CRM adoption across the board. These are just a few of the proven benefits of mobile CRM that have made it a must-have for modern businesses.

ACT 52

ACT CRM Webinar Metrics Travel 52

Outside Sales Talk

MAY 27, 2025

Andrew is a top-performing adtech sales professional with a passion for helping customers. Over the past eight years, hes sold $250MM in services and software, becoming the top-grossing rep at two digital media companies. Andrews first sales book, Top Sales Producer: How To Crush Your Sales Quota is releasing June 2025. Hell be sharing his proven 10-step sales method, designed to help new salespeople ramp up quickly and experienced reps close more profitable deals faster.

Outside Sales 52

Outside Sales Field Sales Quota Channels 52

Pipeliner

MAY 26, 2025

Did you know a staggering 60% of Americans lack a will? In this insightful episode of the Expert Insight Interview, John Golden speaks with Zach Tsakiris, founder and CEO of Fast Will and a Forbes-recognized estate planning innovator. Zach discusses the common misconceptions surrounding estate planning its perceived complexity and cost and how his company is using technology to make creating legally binding wills and trusts fast, affordable, and accessible online.

Company 52

Company 52

SocialSellinator

MAY 29, 2025

Discover proven Business customer retention strategies to boost loyalty, reduce churn, and drive business growth for lasting success.

Retention 52

Retention Strategy Churn Customer 52

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

Tools

Highspot

MAY 28, 2025

Imagine if you walked into the office one morning and, all of a sudden, were expected to build and deliver a compelling presentation about a new, company-wide initiative that, before that moment, you had never even heard of. What would you be feeling? Panic is probably an understatement. Unfortunately, thats the exact scenario that partner sellers often find themselves in.

Channels 52

Channels Licensing Segment Policies 52

Predictable Revenue

MAY 29, 2025

Its tempting to say yes to everything, but if you want to build a business people refer to, doing everything is how you get forgotten. The post Give the People What They Ask For with Walt Maclay appeared first on Predictable Revenue.

Revenue 62

Revenue Outbound Sales 62

Nimble - Sales

MAY 27, 2025

For small businesses, the road to growth should be straightforward: build relationships, build a brand, generate traffic, nurture leads, close deals, take care of customers, and expand your customer base. Instead, many find themselves tangled in a complex web of The post The Hidden Cost of the SMB Tech Stack: Why Its Time for a Smarter Solution appeared first on Nimble Blog.

Small Business 49

Small Business Small Business Closing Marketing Qualified Lead 49

Canidium

MAY 29, 2025

Shifting tariff policy used to be an occasional headache. Today, it's an ever-present concern in the minds of pricing professionals across industries. The numerous different tariff scenarios presented over the past few monthsretaliatory tariffs, tariff increases followed by tariff rate decreases, tariff threats, counter tariffs establishes a new reality, one in which tariffs have become a strategic variable that companies must actively manage rather than passively endure.

Discount 52

Discount Promotion Company Policies 52

Advertisement

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Trends

Connext Digital

MAY 27, 2025

Marketing can feel like throwing a massive party: youve got a budget, a guest list, and big dreams for a night everyone will talk about. But not every marketing tactic shows up ready to make your life easier. Lets have a little fun! If marketing channels wereparty guests, who would you wantactuallyshowing up to your event? The post Oops, I Clicked It Again: 7 Email Marketing Mistakes Even the Pros Make (and How to Fix Them) appeared first on Connext Digital.

Email Marketing 52

Email Marketing Marketing How To Channels 52

eGrabber

MAY 26, 2025

In todays fast-paced B2B environment, effective CRM data enrichment is essential because contact records can become outdated almost as quickly as they were added. Sales and marketing teams dedicate countless hours to crafting outreach campaigns, only to find that a significant portion of their contacts have moved on to new roles. This mismatch leads to: Wasted Effort: Cold emails bounce or go unopened when sent to invalid addresses.

CRM 40

CRM Data Engineering Research 40

Mereo

MAY 29, 2025

Business leaders across industries continue to tell us, I want to adopt a solutions-led marketing strategy. Then, naturally, they want to know, But how can I make this solutions approach work in my organization? Knowing the method for delivering impactful content that fuels pipeline, revenue and enablement is one thing. But figuring out how to implement this approach across siloed teams remains a challenge.

Marketing 36

Marketing Scale Lead Scoring Lead Rank 36