Sales and Marketing Management
MAY 8, 2025
When you apply these selling principles with intention, you create a sales process that feels aligned, grounded and real. Thats what makes your business sustainable. The post Four Keys to Success in Sales appeared first on Sales & Marketing Management.
Force Management
MAY 8, 2025
As AI becomes even more prevalent in society and business, leaders are looking for ways to embed the new technology into their go-to-market motion. Gartner predicted in 2023 that 35% of CROs would establish an internal AI Operations team by 2025. These teams help to manage change, compliance and adoption to ensure new technology is used in a way that promotes the companys goals.
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Sales Hacker
MAY 7, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Marcy Campbell is the Chief Revenue Officer at AppFolio, where she leads sales and client services with a focus on delivering unified, end-to-end customer experiences. With over 30 years of experience scaling revenue teams across FinTech, SaaS, cloud computing, and communications, Marcy has held executive roles at Boomi and PayPalwhere she led an 800+ person global team.
SalesFuel
MAY 8, 2025
SalesFuel has been recognized by Selling Power as one of the Top Sales Training Companies for 2025. According to Selling Power publisher and founder Gerhard Gschwandtner, quality sales training remains paramount to B2B sales success. As the economy enters a period of stock market ping pong and tariff turmoil, along with the continued AI disruption within the B2B sales landscape, having an effective and forward focused sales organization is critical to maintain revenue growth.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
Smooth Sale
MAY 6, 2025
Photo by Geralt, via Pixabay Attract the Right Job or Clientele: 5 Special Office Features to Motivate Your Sales Team A dynamic and successful sales team is often a company’s lifeblood, driving revenue and growth. While individual skill, motivation, and strategy are paramount, the physical office environment plays a crucial, sometimes overlooked, role in their daily productivity, collaboration, and overall morale.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Partners in Excellence
MAY 5, 2025
Let’s do a thought experiment. Imagine we have a seasoned seller. We start providing new tools and technologies focused on improving efficiency. Imagine, “Use this AI tool, you need to 10X your personalized emails… ” Alternatively, we say, “You need to build your pipeline… ” Or we say, “This is the playbook, stick to it!
Sales Hacker
MAY 7, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Marcy Campbell is the Chief Revenue Officer at AppFolio, where she leads sales and client services with a focus on delivering unified, end-to-end customer experiences. With over 30 years of experience scaling revenue teams across FinTech, SaaS, cloud computing, and communications, Marcy has held executive roles at Boomi and PayPalwhere she led an 800+ person global team.
SalesFuel
MAY 7, 2025
The perfect advertising campaign requires the right mix of investment and focus. The old framework of product, price, promotion, and place still matters. But in todays high-tech world, your accounts want to know how the various aspects of a campaign, including creativity in advertising, combine to improve effectiveness. Lets consider the details. How Effective Are Your Clients Ads?
Membrain
MAY 7, 2025
This is the fourth entry in my series introducing the main patterns and moves from DSRP theory to structure more successful complex B2B sales. If youve been following along, you know that I connected with Derek and Laura Cabrera of Cabrera Lab last year and recently published a paper in collaboration with them on how salespeople can structure their thinking to structure deals that win.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Allego
MAY 8, 2025
Revenue is on the lineand most teams dont even realize it. The culprit? Misalignment between marketing and sales is silently killing productivity, pipeline velocity, and revenue growth. In fact, more than half of B2B sales professionals say lost sales and revenue is the most significant impact of misalignment. Marketing and sales alignment enables tighter communication, smarter content strategy, and stronger buyer engagement.
Pipeliner
MAY 7, 2025
In this episode, host John Golden talks with Dr. Shaurice Mullins , a bestselling author, speaker, and business coach. Shes known as Dr. M , and she shares how an abundant mindset can change your life. From finding real happiness to building your own version of success, this episode is full of tips to help you grow. What Is an Abundant Mindset? Dr. M explains the difference between abundant and limited thinking.
SalesHood
MAY 9, 2025
Rolling out a new sales campaign? Use this proven Know, Say, Share, Do framework to drive adoption and results.
SalesFuel
MAY 6, 2025
Hiring a great sales professional has traditionally required managers to review a candidates sales skills. They also checked out how well a candidate might fit into the organization, often assessing soft skills. As technology advances, hiring managers should maintain awareness of another key organizational need: AI readiness. What is AI Readiness? Ataccama.com defines AI readiness as the degree to which a company is prepared to adopt, integrate, and build value from AI initiatives.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Smooth Sale
MAY 7, 2025
Photo by Geralt via Pixabay Attract the Right Job or Clientele: Each Experience is An Opportunity for Career and Business Growth The question, ‘Do you think singularly or collectively?’ comes to mind upon reviewing my career journey from corporate sales to entrepreneurship. My experience proves they are in opposite corners of a boxing ring, providing remarkable lessons for the do’s and don’ts and how to improve our unique journeys.
Repsly
MAY 8, 2025
In the fast-paced world of retail, data is the currency that drives success. With real-time insights and dynamic dashboards, retail execution software gives Retail Service Providers (RSPs) the tools they need to make smarter, faster decisions right at the point of sale. Instead of waiting for end-of-day reports, RSPs can tap into live data to identify trends, spot issues, and seize opportunities on the spot.
SocialSellinator
MAY 7, 2025
Unlock better PPC insights with a google ads dashboard template. Track KPIs, automate reports, and boost ROI with real-time analytics.
Alice Heiman
MAY 8, 2025
Most CEOs think go-to-market strategy is someone elses jobbut that mindset is exactly whats holding growth back. In this episode, Garrett Mehrguth, CEO of Directive and Abe, joins Alice to unpack the most common GTM mistake leaders make: staying too far removed from the strategy. He shares how CEOs can build a data-backed total addressable market, align sales and marketing around it, and why setting weekly micro-initiative meetings changes everything.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
SalesFuel
MAY 8, 2025
Much like spring cleaning, the beginning of the second quarter is a great time to conduct a sales pipeline review. With prior year tucked away and the urgency of first quarter business handled, now is the time to look forward. The Sales Pipeline Review Informs Your Sales Manager The highest best use of your time can often be communicating with sales management.
MarketJoy
MAY 8, 2025
In the competitive world of IT services, lead generation is important for growth and ensuring you remain ahead of the game. If its strategies are tailored to the IT sector, your business in the IT sector has a better chance of improving lead quality and maximizing the number of leads. That said, here are some top lead generation best practices and strategies for IT services: In-Depth Market Research Step one is knowing who your target market is.
Koncert
MAY 7, 2025
Introduction: The RevOps Revolution in Pipeline Generation As B2B sales cycles grow longer and buyer expectations rise, Revenue Operations (RevOps) teams are under increasing pressure to deliver measurable pipeline growth across the entire revenue engine. To meet these demands, organizations are embracing unified go-to-market strategies that break down silos between sales, marketing, and customer success.
Pipeliner
MAY 7, 2025
How to Define Success on Your Own Terms Dr. Shaurice Mullins joins host John Golden to talk about breaking free from stress and comparison. She explains how to stop chasing societys version of success and start living your truth. With tips on gratitude, mindset, and self-love, this episode is a must-listen for anyone ready to live more fully and authentically.
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Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
Corporate Visions
MAY 6, 2025
Amanda DeVlugt and Tim Riesterer sat down with professor and master negotiation coach Saad Saad to chat about how sales teams can think more strategically about negotiating and why tension isnt the villain you might think it is.
Mindtickle
MAY 8, 2025
The value of corporate training is undeniable. With a strong corporate training program, you can not only onboard sellers faster, but also ensure each rep is always equipped with the knowledge and skills needed to achieve their long-term goals. In fact, studies show that ongoing training can lead to a 50% boost in net sales per rep. Clearly, sales training is well worth the investment.
SocialSellinator
MAY 7, 2025
Discover the best seo service in Los Angeles. Compare top agencies, pricing, and features to boost your LA brands rankings today!
Highspot
MAY 8, 2025
Purpose-built capabilities equip sellers to deliver personalized, secure buying experiences that increase engagement and accelerate revenue SEATTLE, May 8, 2025 — Highspot , the only GTM enablement platform, today announced its Spring 25 product release, which continues to advance the edge for AI impact in enablement. Highspots enhanced digital rooms, AI-powered content workflows, and robust buyer engagement features ensure sellers build trust and win the last mile of the sales cycle.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Pipeliner
MAY 11, 2025
Errors are commonplace, but how we handle them defines us and can weigh heavily on future business. First and foremost, it is best to admit a mistake upfront and sincerely apologize. Next, explain how the issue arose and then suggest fixing the problem together. The suggestion arises because misunderstandings frequently occur. Its generally a two-way street, so if the other person or company realizes the cause, they will be more likely to seek a better solution.
MarketJoy
MAY 8, 2025
Lead Generation Marketing Services are important for you if you are looking to attract and convert potential customers for your business. There are various channels that can help new businesses identify their target market, nurture leads, and increase conversions. A comprehensive overview of the various marketing strategies that are based on digital marketing lead generation is provided in this guide.
RAIN Group
MAY 7, 2025
While our recent research on the state of sales training and continuous learning highlighted the clear benefits of highly effective sales training, it also revealed that many organizations struggle to achieve these results. As part of our survey of 242 sales professionals across various industries and regions, we asked respondents to identify the biggest challenges their organizations face in providing effective sales training and development for people in sales roles.
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