Trending Articles

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What I Look for in a Sales Hire (Non-Negotiables in Today’s Seller Environment)

The Sales Collective

Let’s get one thing straight right out of the gate: there is no cookie-cutter salesperson. You can stop looking for that unicorn who’s a perfect mix of charming, analytical, empathetic, aggressive, coachable, confident, humble, data-driven, intuitive, and outgoing, all wrapped up in a single, flawless human being. That person doesn’t exist. Never did.

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Why Sales Confidence Disappears (And What Actually Brings It Back) [Ask Jeb]

Sales Gravy

Here's a scenario that'll hit close to home: What do you do when you were crushing your numbers just months ago, but now you can't seem to close anything and your confidence is in the gutter? That's exactly what happened to Dhruv, a business development rep from Saint Louis. After figuring out his rhythm in Q1 and hitting strong performance numbers, he found himself in a two-month slump with low attainment and shattered confidence.

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Can You Prevent Buyer’s Remorse?

MTD Sales Training

Buyer’s remorse is one of those things every salesperson comes up against. The deal is done, and the contract is signed, but a few days later, the customer starts to waver. Doubt creeps in. Was it the right decision? Did they move too fast? In sales, managing what happens after the sale is just as important as closing it. As a sales training provider , we see how the right skills, including discovery, expectation setting, and follow-up, can reduce regret and keep customers confident in their cho

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What is Lead Enrichment and How Does It Work?

Zoominfo

Thousands of new ventures are launched every day, and others close their doors for good. Businesses rebrand or merge. Leadership changes weekly, and loyal brand champions move onto other opportunities daily. Now think about the leads your business needs to grow. Do they reflect this constant state of flux, or are they a snapshot of the market that no longer exists?

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Buyer’s journey vs. customer’s journey — what makes these paths different, and where they intersect

Hubspot Sales

When I first started consulting for B2B SaaS companies, I made the mistake of thinking the buyer journey and the customer journey were basically the same thing — just two sides of the same funnel. They aren’t. I learned the hard way when a client’s churn rate quietly climbed even as new deals kept coming in. We were winning buyers but losing customers.

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5 Proven Methods to Create a High-Converting Ideal Customer Profile for LinkedIn Prospecting

LinkedFusion

When it comes to B2B lead generation , 67% of sales teams say identifying the right prospects is their biggest challenge (Source: Gartner). Chasing the wrong leads wastes time, drains budgets, and demotivates teams. That’s exactly why building an Ideal Customer Profile (ICP) is essential. An ideal customer profile (ICP) helps your sales and marketing teams concentrate only on the most promising leads: those most likely to convert, stay loyal, and benefit from your product or service.

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Avoiding Hang-ups: Cold Call Opener Essentials

Zoominfo

In sales, your cold call opening can determine whether the conversation ends in seconds or leads to a successful meeting. The best cold opening lines establish trust, showcase professionalism, and position you as a credible partner. We sourced advice from cold calling experts and real-world sales practitioners to give you the best tips and strategies for starting your cold calls.

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5 Powerful Ways Teams Are Using AI in Sales Today

Allego

What a difference a year makes. When I wrote about the best custom GPTs for sales last year, AI tools were just beginning to catch on. At the time, Allego’s AI in Revenue Enablement Report found 62% of revenue team leaders were using generative AI to enhance sales. Now, that number has jumped to 100%. Not only are they using AI in sales, marketing, and customer success, but they’re seeing results.

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Why AI coaching is the key to hitting sales quota in 2025

Highspot

Nearly three-quarters of sales reps expect to miss their quotas. AI coaching is changing that. The vast majority of sales reps are failing. Over the past two years, the state of sales performance has been dire. In 2024, 67% of sellers surveyed told Salesforce they expected to miss quota — and 84% reported missing quota in 2023. Why are so many sales reps falling short?

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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What Are the Most Underrated Sales Traits?

SalesFuel

Sellers can stand out among competitors by embracing valuable yet underrated sales traits. There are many traits that help a seller reach success. And while many are well-known, like confidence and ambition, others aren’t. By adopting and nurturing these lesser-known characteristics, sellers have the opportunity to set themselves apart. They also can strengthen their connection with buyers and form even stronger partnerships.

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What is the Sales Qualification Process & Why is it Important? | Force Management

Force Management

Any successful sales organization relies on a structured qualification process to guide its efforts. Qualification isn’t just about saying “yes” or “no”—it’s about asking the right questions early on, aligning with the buyer’s needs, and ensuring every deal in your pipeline truly warrants your team’s time and attention. This guide will break down what sales qualification process means, why it’s essential for both buyers and sellers, and how to build a repeatable framework that drives efficiency

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3 Ways Out of a Sales Slump

Engage Selling

When you hit a slump, it’s hard to stay positive. But here’s the truth: action beats hesitation every time. Join me as I share four smart strategies that flip the … The post 3 Ways Out of a Sales Slump first appeared on Colleen Francis - The Sales Leader.

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What Is B2B Sales? Strategies and Tools That Will Define Success in 2025

Zoominfo

B2B sales, short for business-to-business sales , describes companies that sell products or services to other businesses. It’s one of two broad ways of thinking about how companies are built: is the business model B2B or B2C (business to consumer)? The B2B sales model is common in industries like software, manufacturing, and professional services. B2B sales typically involves longer sales cycles, higher-value transactions, and multiple decision-makers.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Data Hygiene for B2B Sales: Why Your Pipeline Might Be Bleeding Money (And How to Fix It)

eGrabber

Have you ever wondered why your best sales campaigns fall flat? Or why your marketing team burns through budget with little to show for it? The answer might be hiding in plain sight: your data hygiene practices are broken. Think about it like this. You wouldn’t drive cross-country with a broken GPS, right? Yet that’s exactly what many B2B companies do every day.

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6 Mistakes to Avoid When Hiring Sales Representatives

SalesFuel

Hiring sales representatives continues to be one of the biggest challenges business leaders face. The difference between hiring a sales star and a mediocre performer can impact the bottom line in a big way. How can leaders improve their hiring outcomes? They can start by avoid the common hiring mistakes. How Common Are Hiring Mistakes? All managers have hired an employee who hasn’t performed as hoped.

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Empathy, Authenticity, Meaning As Competitive Advantage?

Partners in Excellence

In our GTM strategies, in our engagement strategies, we constantly look for differentiators and competitive advantage. Most of the time we are focused on our solutions. “We have more features functions… We have prestigious customers, you can be one too… We have great customer service… We are cheaper, if you decide by the end of the month… Our products beat the pants off our competitors!

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Wild Shifts in Sales Hiring Drive the Hire Rate From 3% to 0.5%

Understanding the Sales Force

Struggling to fill that sales role? You’re not alone, and the numbers are getting wilder. Have you attempted to hire salespeople or sales managers lately? Have you put yourself out there to look for a new sales or sales management position? While the process to recruit and select sales professionals is the same as it has been for several years, we are seeing dramatic changes to the conversion rates for sales and sales management positions.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Major H2 Pursuits – No Blinders

Pipeliner

As we spring full force into H2 of the 2025 selling year, we’re keenly focused on the activities we need to undertake to insure that Dec. 31 finds us in a very happy place. These activities and actions that we take in concert with our organization and our partners are critical and demanding of the intense attention we apply to them. But this focus must also include a constant awareness of what’s going on outside of the deals that we see as must-wins in these next six months.

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4 Unique Challenges Sales Managers Face

SBI

Being a sales manager is tough. They face unique challenges like hitting revenue targets, managing a diverse team, navigating internal politics, and adapting to a fast-paced, competitive environment. But by addressing these challenges head-on and adopting effective management styles, sales managers can help their teams thrive and succeed in the long run.

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Self-Directed Buyers Are in Control—How Can Sellers Stand Out?

SalesFuel

Self-directed buyers are poised to be major game changers for the sales industry. Sellers are finding that more young adults are potential prospects. And these buyers are different from others in the past. As Jane Qin Madeiros reports that today, 71% of buyers are now millennials or Gen Zers. And 75% of them prefer a rep-free sales experience. These digital natives, often aided by AI, rely on self-directed online research and frequently skip engaging with sales reps entirely.

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How to Leverage LinkedIn Sales Navigator Smart Links with LinkedFusion for Better Prospect Engagement

LinkedFusion

In today’s hyper-competitive B2B sales environment, personalization and insight-driven engagement aren’t optional; they’re essential. But here’s the problem: 88% of B2B buyers say the content they receive from sellers is not relevant to their needs. If you’re relying solely on static PDFs or attachments via email or LinkedIn messages, you’re not just behind; you’re invisible.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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CRM strategy: What every business needs to improve customer relationships

PandaDoc

Customer relationship management (CRM) software is a popular choice for many businesses. These platforms help to build a historical record of customer engagement and interactions over time by managing correspondence, keeping track of specific buyers and stakeholders, and even assisting with quote generation and marketing campaigns. But even though companies use CRM software , many haven’t taken the time to build a cohesive strategy around the customer information within their database.

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🎧 The Future of Sales Coaching

Pipeliner

Transforming Sales Coaching: Expert Strategies for Lasting Success Effective sales coaching is crucial for unlocking team potential and driving growth. This guide, based on an episode of Sales POP! with Dr. Deepak Bhootra of Jabulani Consulting , explores key strategies for modern sales leaders. Learn to overcome common coaching challenges like a lack of formal training and ego.

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Selling Isn’t Easy, So Why Do We Keep Hitting The Easy Button?

Membrain

We all know that selling is hard. It’s not just that buyers are overwhelmed, it’s not just the disruption/change everyone faces, it’s not the unpredictability we and our customers face. Just doing it right takes effort. Focus, discipline, mastery, relentless execution.

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GTM 155: How to Build a GTM Motion from Scratch — Using AI, Community, and Data as a Moat | Erica Anderman

Sales Hacker Training

The GTMnow Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Erica Anderman is the co-founder and COO of Foodini, an AI-powered platform solving food allergy and dietary transparency through data infrastructure. With over 15 years of go-to-market experience across foodtech and vertical SaaS, Erica has led revenue at companies like Slice, Seated, and Odeko, and held roles across sales, customer success, partnerships, and RevOps.

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.