The ROI Guy

AUGUST 24, 2018

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions. You shouldn’t.

Lead Scoring 45

Lead Scoring Lead Rank Eloqua Unica 45

Velocify

FEBRUARY 11, 2013

trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011.

Leads360 109

Leads360 Unica Lead Rank Lead Scoring 109

Allego

SEPTEMBER 24, 2020

“When I moved to UNICA my role was sales ops. “Product marketing is my closest partner in enablement. In all my different roles, I’ve always been very linked to the product marketing team and I’ve always reported into sales, which is where I think it should be. So that’s kind of how it started.

Sales Enablement 71

Sales Enablement Unica Demand Generation Targets Demand Generation 71