Remove Margin Remove Resources Remove Sales Enablement
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How BMW Would Have Benefited from Social Selling

SBI Growth

Sales cycles that begin with an online referral are closing more rapidly. You can avoid commoditization and grow your margins. Corporate Communications sees inherent risk in mobilizing a social sales force. However, the focus is reallocating resources, not bringing in additional resources.

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Beyond CRM Podcast: Upselling, Cross-Selling, & Improving Margins

SBI

Beyond CRM Podcast: Upselling, Cross-Selling, & Improving Margins. If you had infinite time and resources, you could have analysts go through every account and identify which are in decline, what types of products certain customers buy, who hasn’t purchased the full portfolio, take action on when pricing isn’t up to par.

Margin 94
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PowerViews with Rich Vancil: Marketing Ops, Sales Ops & Mashups

Pointclear

Traditional marketing activity—like marketing collecting and turning over trade show business cards to sales—is gone, and organizations are forced to change their processes and integrate marketing automation tools to deal with the data issue. Advice to CMO for 2012: Focus on Sales Enablement Efficiencies.

Marketing 247
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Demystifying Sales Enablement: What Is It, Why It Matters, And How To Do It Right

Sales Hacker Training

To see what selling on steroids looks like, check out companies with the best sales enablement strategies. You’ll discover a lively place, with a lot of things — like revenue, productivity, and win rate s — going up, and a lot of things — like speed to revenue, sale cycle period, customer churn, and staff attrition rate — going down.

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Sales enablement is your engine to drive digital transformation

Showpad

It might come across as a bold statement — sales enablement is your engine to drive digital transformation. . In this blog post, I will show you why sales enablement should be set up in a way that it becomes the engine and the driving force for your digital transformation efforts in sales. .

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Sales Success - The Perfect Formula from Jonathan Farrington

Pointclear

You can read more from Jonathan over at his award winning blog The JF Blogit , which attracts thousands of visitors every day, and of course you will constantly find fresh resources on Top Sales World. Jonathan is Senior Partner for Jonathan Farrington Associates and CEO of Top Sales World, based in Paris and London.

Hiring 214
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Sales Enablement: The Good, the Bad and the Ugly for 2013

The ROI Guy

The Bad News: Although buyer’s admit their own internal processes are more complex than ever, they attribute a hefty 36% of the decision delays to the vendor’s sales process – the inability for solution providers to deliver the right resources and content at the right time to help facilitate the buyer’s decision-making process.