Sales Evangelist

AUGUST 15, 2019

Reshan Richards is a career educator who launched an app — targeted for use in schools — that ultimately became a software business. That information doesn’t have to appear as a revelation. Consider the intention of the meeting as you’re determining how much information you include.

Meeting 40

Meeting How To Education Face-to-face 40

OnePageCRM

APRIL 13, 2017

“Patching together actionable information about your customers with gut feelings, good intentions and some duct tape is not a recipe for conversion success… The problem with many personas is that they are either based on irrelevant data, poorly sourced data, or no data at all.”. What emerged was a revelation.

Buyer Persona 44

Buyer Persona Buyer CRM Data 44

Hubspot Sales

MARCH 21, 2025

In a previous role selling software, I kept running into the same issue. After a few early months of banging my head into a wall, I was lucky enough to demo the product for an inbound lead who hit me with a revelation: He had reached out at the direction of a trusted consultant who knew the market inside and out.

Ideal Customer Profile 59

Ideal Customer Profile Outsourcing Services Referrals Lead Rank 59