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False Choices: Transactional Versus Solution Selling Approaches

Partners in Excellence

As a result, we can simultaneously approach certain categories of customers with a complex/consultative model, and other categories of customer with a transactional model (The sales evolution of SFDC is a fantastic case study of this). For example, in the early 90’s, I was EVP of sales for a company.

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Apples And Oranges

Partners in Excellence

Recently, I read an article, “ What’s Wrong With Solution Selling.” ” It was the result of deep research into the performance of organizations with solution selling approaches and those with transactional selling approaches. The study, itself, identifies the gaps.

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What is B2B sales? A top guide to business to business sales, process, strategy, and examples

PandaDoc

This includes statistics, in-depth case studies, B2B webinars , white papers, and product demos. What is a B2B sales representative? B2B sales representatives seek, build, and nurture relationships with corporate stakeholders with the end goal of selling them a product or service.

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Frugalnomics in Effect - Gartner predicts low IT spending growth for 2016

The ROI Guy

Sitting in on typical sales presentations and you can see that most are product pitches or pseudo-solution selling, asking a few questions and then jumping into canned “death by PowerPoint” presentations. And its not just your direct sales reps that have the issue. Percent in 2014 Gartner Forecasts 3.1%

ROI 53
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Guest Post: I’m Done With Sales Teams

Jonathan Farrington

The Solution. Selling is not a sport. But wouldn’t it be better to learn by examining successful sales experiences, sales case studies, and research about selling, or effective teamwork, strategy, and execution from other functions and departments within our own companies? I haven’t ever seen the connection.

Sports 44
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45 Sales Prospecting Tips to Help Sellers Identify & Connect with Uber-Busy Buyers

Hubspot Sales

TB : In a study of 35+ technology companies , for every 1,000 accounts prospected, the average SDR sourced 33 opportunities. For example, “ I have an idea that can speed up your sales cycle ” or “ We recently completed some research about how CTOs make purchase decisions. Plan to contact a lot of prospects.

Buyer 110
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An Open Letter to Social Sellers Everywhere

Tony Hughes

Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel. Challenger Selling is somewhat of a remix of recurring themes which renders Solution Selling, Strategic Selling, BattlePlan, Insight Selling and Consultative Selling absolutely more valid than ever.