Inside Sales Omniture Prospecting 
The Pipeline
JULY 29, 2011
If you don’t have your inbound web strategy in place, outbound sales will have to work harder to find prospects and nurture them. A solid inbound web strategy also includes nurturing, but if you don’t have marketing tools then outbound sales will have to manually nurture as well. Prospecting. Sales Bloggers Union.
Sales Hacker
NOVEMBER 10, 2020
The platform allows sales reps to deliver consistent, relevant, and responsible communication for each prospect every time, enabling personalization at scale previously unthinkable, previously, absolutely unthinkable. I think that that’s kind of crazy to look at, but it was still relatively new, at least for an inside sales team.
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