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The State of AI in Sales & Marketing 2025

Zoominfo

A new ZoomInfo survey of more than 1,000 go-to-market professionals shows frontline workers have eagerly adopted common tools such as ChatGPT or AI-powered CRMs, helping users achieve a 47% boost in productivity and saving GTM professionals an average of 12 hours per week. Chatbots such as ChatGPT are the most frequently used AI tools.

Marketing 130
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Get Over Your Fear of Marketing Automation Software

SugarCRM

You oftentimes no longer need to reinvent the wheel as there are automated campaign sequences (with extensive rules) that you can adopt, adapt and then customize along with increased WYSIWYG rich text tools. But that’s only because they’ve been way more Internet native and tech savvy than more traditional businesses.

article thumbnail

Get Over Your Fear of Marketing Automation Software

SugarCRM

You oftentimes no longer need to reinvent the wheel as there are automated campaign sequences (with extensive rules) that you can adopt, adapt and then customize along with increased WYSIWYG rich text tools. But that’s only because they’ve been way more Internet native and tech savvy than more traditional businesses.