Win Sales Calls with Webinar Production

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As a B2B marketer in 2020, you are constantly asked to fight for attention in crowded markets with limited resources. Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads.

Have you held back on doing webinars because of the level of effort required? Or, do you think the webinars you are presenting could be more effective? If so, don’t miss this unique presentation from expert webinar producers Dawn Baron and Shelley Trout. They’ll share the processes and tricks they’ve learned from producing hundreds of webinars. You’ll come away with answers to the following:

How to create brand-enhancing content that delivers value to your attendees and presenters
How to produce a successful webinar that guarantees you generate higher quality leads
What are the best practices for marketing your webinars to attract the customers you’re looking for (hint: don’t spam your mailing list!)
Which production secrets are key to transitioning webinar attendees to active sales prospects

And more!

Send your questions ahead of time to make sure your voice gets heard in this interactive event. Bring your favorite note-taking device to capture key information as we dive into this “webinar about webinars.” Come away with a plan for how to separate your company’s brand from your competitors.

February 11, 2020 9:30 AM PST, 12:30 PM EST, 5:30 PM GMT

Brought to you by:

Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Dawn Baron helps businesses and learning professionals find solutions to overcome obstacles in the adult learning space. She is a consultant to learning solution providers and learning-focused organizations and associations. In this role, Dawn regularly hears about the challenges employers and learners are facing and works to facilitate these issues. She has spent the majority of her career in corporate learning as vice president of marketing for the Association for Talent Development (ATD) and president of her own marketing consultancy, focused on messaging education and technology throughout businesses and associations.

Shelley leads webinar production at Aggregage, the publisher of more than 40 B2B publications. She has successfully produced hundreds of webinars featuring thought leaders, across a range of industries, and delivering diverse and rich content and tens of thousands of targeted leads to webinar sponsors. Shelley is a published author and writer, who previously worked as a director and producer on the West End while studying Theater in London. After moving to the U.S., she majored in Anthropology & Archaeology at UC Berkeley, worked at the Center of Digital Archaeology, and wrote her thesis on digital representations of people and their stories.

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