Remove Gatekeeper Remove Marketing Remove Vendor
article thumbnail

Learn How to Get the Gatekeeper on Your Side

No More Cold Calling

Getting past the gatekeeper shouldn’t be so daunting. Why is getting past the gatekeeper and finding qualified leads so challenging for salespeople? It starts with inbound leads: responding to leads from marketing, answering website inquiries, and following up with podcast and webinar attendees. The dreaded gatekeeper.

article thumbnail

Handling the Gatekeeper and Engaging Executives

Sales and Marketing Management

Have already researched multiple vendors. Executives are more likely to have admins (often referred to as gatekeepers) that invariably will ask a question that sends shivers down many sellers’ spines: “Who is this and what is it regarding?”. Let’s take a step back and more closely consider the term “gatekeeper.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Get Past the Gatekeeper, According to Sales Reps

Hubspot Sales

Sales development representatives and gatekeepers. only to get stopped by a gatekeeper. Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. How to Get Past the Gatekeeper When Cold Calling.

article thumbnail

Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. Talk to any software vendor, and they can’t wait to show you their cool software. Wait, wasn’t lead-gen technology supposed to solve that problem?

Lead Gen 397
article thumbnail

Love Them or Lose Them

No More Cold Calling

Lies You Tell Gatekeepers. Gatekeepers can smell phoniness a mile away. When you have a referral, you’ll never have to use duplicitous tactics to bypass the gatekeeper. Read “ Lies You Tell Gatekeepers.”). (Read “ Mobilizing the Corner Office—What CEOs Want From You.”). Newsflash: You’re not fooling anybody.

article thumbnail

Your No. 1 Competitive Weapon

No More Cold Calling

Your competitors have access to the same data, social-selling tools, and marketing applications that you do. Your customers already think all vendors are the same, because everyone has the same message and makes the same promises. Thanks to technology and globalization, competition is stiffer than ever. Here’s a hint.

article thumbnail

How to Build Trust and Generate Leads with a Referral Program

No More Cold Calling

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs still aren’t making quota. Talk to any software vendor, and they can’t wait to show you their cool software. Wait, wasn’t technology supposed to solve that problem?

Referrals 276