How Enriching the Lives of Your Clients Leads to Greater Sales Success

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Building strong personal and professional relationships with clients is a critical success factor. Sales professionals who focus on relationship building generate more leads and raise their brand awareness. Because this can take time, having regular engagements can help you cultivate these relationships more efficiently. The most effective way to accomplish this is through direct hyper-personalized touchpoints. This could be in the form of an article you shared on LinkedIn, a comment to their post, or a card sent on their birthday.

Showing your prospects the value you bring to their lives, will help to make you successful and build a brand that is bigger than you. In this fire-side chat Marketing Technologist, Ari Capogeannis and Sales & Marketing Leader, Bill Pappa, will answer all of your questions and teach you:

Effective ways to engage prospects through direct mail
How to hyper-personalize information
What channels to use and how to use them

April 7th, 2022 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm BST

Brought to you by:

Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group

Aristomenis Capogeannis

A strategic visionary backed by 23+ years of experience in leading hi-tech companies. His focus is to look beyond "ABM" as a buzzword and move towards actionable People Based Marketing, or "PBM". Aristomenis is passionate about optimizing today’s digital experiences via custom solutions and 3rd party Marketing technology. His cross-functional experience and passion blend into a go-to-market approach that successfully addresses organizational pain points with full suite Digital Marketing teams. He believes in driving customer value by identifying marketing and sales opportunities.

Bill Pappa

Bill Pappa is an Award-Winning Business Development Executive and certified Digital Marketing Strategist. He leverages knowledge gained from his sales and marketing careers to help optimize business development strategy & execution and cross-functional relationships.

His career spans nearly two decades, and he has found success across a wide range of industries. Bill has worked in both well established, enterprise level, organizations, as well as wild west like startups where we were building the “airplane” in mid-air. Bill has the ability to create systems and processes that help organizations grow, as well as be a tip-of-the-spear individual contributor with an extreme hunter mentality.

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