Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. What is Sales Prospecting? The ultimate goal is to guide your prospects through the sales funnel until they eventually make a purchase. How to Prospect: Step by Step.

Prospecting 208

Prospecting Ideal Customer Profile Top of Funnel Strategy 208

DiscoverOrg Sales

DECEMBER 18, 2018

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Before we dive in, let’s take a quick look at the most-prospected-to industries. FinancialServices. Insurance. ITServices.

Company 156

Company Prospecting Oracle Transportation 156

Sales and Marketing Management

AUGUST 28, 2020

Author: Annie Reiss, Chief Marketing Officer, CloudShare While businesses determine how to safely return to something resembling a pre-COVID world, software sales teams are still racing to meet their quotas and keep business moving. Here are some ways that sales teams can remain productive and maximize opportunities with prospects. .

Software 177

Software Software Skype Transportation 177

Sales 2.0

OCTOBER 9, 2020

You could add people to your team to do things like: Post content for you on social media Look for content from others that you can curate on put on social media Research prospects lists Research account information for you so you can make customized approaches to prospects Update the CRM for you Help you write and edit your proposals.

Account 385

Account Social Media Scale Small Business 385

Zoominfo

FEBRUARY 3, 2021

Twelve years later, I came to the exact same conclusion myself. A sales enablement software company can now create an audience consisting solely of sales employees at companies with 20+ people in sales. At the time, then ZoomInfo Co-Founder and CEO Yonathan Stern provided the rationale for spinning off Bizo. “We The results?

Data 246

Data Advertising Advertising Lead Rank 246

The Pipeline

OCTOBER 2, 2014

Whenever I do a piece about prospecting, specifically cold calling, one of the push backs I get is about the script. As an industry we have tried to take the bite of scripts by hiding them in apps or software, even taking up new (and silly) labels like “Talk Track” and more. Remember you can be composed but not scripted.

Cold Calling 310

Cold Calling Face-to-face Call-back Quota 310

The Sales Hunter

JUNE 25, 2019

This doesn’t just apply to prospecting but everything you do. Prospecting is already a tough task; it’s only made tougher when you fail to prepare. Below are 10 steps you need to follow to ensure you’re prepared to prospect. Focus on prospecting with the people who align closest to your perfect customer.

Prospecting 192

Prospecting VanillaSoft Gatekeeper Decision Maker 192

MTD Sales Training

JUNE 25, 2019

There are many occasions where we have presented a solution and it’s not created any connection with the prospect. How, then, can we build a great presentation and really connect with the prospect? The story that you tell is the prospect’s story, with the prospect as the hero who must overcome an obstacle in order to achieve a goal.

How To 279

How To Software Software System 279

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. We recommend focusing on software that was created specifically for modern sales teams.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

No More Cold Calling

OCTOBER 1, 2020

Referrals are how most people prefer to do business, whether they’re looking for a good restaurant or a new software vendor. It takes roughly eight touches for sales reps to reach cold prospects. When you ensure that referrals come first in your business development plan, referral selling becomes a scalable prospecting strategy.

Referrals 373

Referrals Cold Calling Sales Qualified Lead Call-back 373

Sales Hacker

DECEMBER 29, 2022

A whopping 50% of your prospects may not be a good fit for the product/service you sell. For instance: A while back, the PandaDoc team was in contact with Autodesk , a software provider company. Think of the times a prospect has needs which extend beyond the scope of your off-the-shelf products. You’ve got a unique problem?

Solutions Selling 126

Solutions Selling Exact Buyer Sales Methodology 126

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. If you havent defined clear performance metricslike call activity, lead generation, conversion rates, or daily prospecting targetsthen you dont really have a plan.

Data 98

Data Tools Intent Data Top of Funnel 98

Zoominfo

JULY 29, 2020

So unless you have your prospect’s direct contact info , you’re likely to have to deal with a gatekeeper receptionist. So whatever you pitch to your prospect needs to work for their purchase-savvy staff. Let’s say you’re selling timeclock software and your prospect is Fred, a Payroll Manager. Cold calls? Hello, [name]!

Cold Calling 240

Cold Calling Data Hiring Intent Data 240

LeadBoxer

AUGUST 15, 2020

With lead capture pages, you can automatically populate your CRM with fresh, highly qualified prospects, letting you spend more time connecting with people and less time combing through lead databases. With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time.

Lead Capture 135

Lead Capture Paid Content Lead Scoring Lead Rank 135

No More Cold Calling

JUNE 7, 2018

Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software. They buy what your software does for them—how it saves time, decreases costs, engages customers, tracks referrals, etc. Our messages are mostly digital, and they all sound the same.

Referrals 276

Referrals Sales Qualified Lead Leads Marketing Qualified Lead 276

Zoominfo

JUNE 2, 2021

Layering various customer buying signals on top of each other is a reliable, data-based approach to predict when a prospect is facing a business challenge that your product can solve. These data points flesh out ideal prospects that you can target. Example: Manufacturer Researching Supply Chain Software.

Data 246

Data Intent Lead Scoring Lead Rank 246

Zoominfo

DECEMBER 15, 2020

It’s a science — understanding the market + humanization + appeal = (hopefully) more fitting prospects. Prospects typically get countless cold calls reaching for sale — so you still have to stand out from the (auditory) crowd. Organize Prospect Info by Building a Database from Scratch. Read more: Overcoming Sales Objections.

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

Hubspot Sales

DECEMBER 27, 2021

If you're looking to optimize your sales process, close more deals, and delight more prospects and customers, then you should consider the quote to cash process. Typically, the QTC process looks like this: A sales rep determines they need to create and provide a prospect with a quote. Quote to Cash Software.

Software 124

Software Software Hubspot Proposal 124

Hubspot Sales

SEPTEMBER 15, 2023

What you need is customer relationship management (CRM) software. Here are four ways a CRM software pays for itself once you get it up and running. What to Look for In a CRM for Small Businesses There are all kinds of CRM software on the market, and sifting through them can be overwhelming.

Small Business 122

Small Business Small Business Software Software 122

Cincom Smart Selling

FEBRUARY 25, 2025

Quote and proposal software has generated a lot of buzz. The most sophisticated quote and proposal software offerings provide AI-powered interfaces that communicate with customers and sales agents to fully configure and price highly complex products. The performance of these systems varies greatly.

Proposal 48

Proposal Software Software Scale 48

Allego

JANUARY 21, 2025

Sales prospecting has transformed from its traditional roots of cold calls and door-to-door pitches into a dynamic discipline that blends strategy, psychology, and technology. This shift has turned prospecting into a strategic effort. What Is Sales Prospecting? Successful prospecting goes beyond cold calls and generic emails.

Prospecting 62

Prospecting Ideal Customer Profile Handbook Decision Maker 62

No More Cold Calling

OCTOBER 9, 2014

And he made the business case for his software application by quoting details about the results his clients were experiencing. We Should Be Smarter Than Our Buyers Salespeople must do exacting research. Forget the sales pitch; your prospects have already read everything you have to say about your company on your website.

Cold Calling 280

Cold Calling Call-back Small Business Small Business 280

Zoominfo

APRIL 23, 2020

Time to plan your next marketing campaign or start prospecting into your top accounts! You know a lot of target prospects don’t really have those job titles. We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? JUST KIDDING.

Ideal Customer Profile 189

Ideal Customer Profile Prospecting Intent Data Trade Show 189

Sales 2.0

MARCH 30, 2014

I guess at some point the tools will be so good they will slap salespeople in the face with the exact information they need to really personalize everything they are doing but until then it seems to me that salespeople that do their homework will have a distinct edge. Prospecting Sales 2.0 As much as Sales 2.0 We know that.

Tools 323

Tools Face-to-face Social Selling Banking 323

Zoominfo

JANUARY 27, 2023

Sales prospecting is arguably the most critical part of a sales professional’s workflow. Sales prospecting is a foundational element for a revenue team — it’s the practice of identifying and connecting with potential customers to initiate the sales cycle. What is Sales Prospecting?

Ideal Customer Profile 130

Ideal Customer Profile Prospecting Intent Data Buyer Persona 130

Zoominfo

JUNE 10, 2018

Most of the time, when a prospect says, “I can’t afford it,” they’re not usually talking about price at all. You can talk until you’re blue in the face, but until your prospect sees your product in action, they won’t truly understand its value. If your prospect seems hesitant, ask questions of your own to get them talking.

Objections 239

Objections Case Study Face-to-face Study 239

Zoominfo

MARCH 4, 2021

Prospecting. Make meeting scheduling easier for prospects. Help build email sequences for lead nurturing — the ones that don’t respond to initial prospecting. It’s when prospects should be convinced that your product or service will resolve their challenges. Use easy contract management with signage software.

Sales Cycle 246

Sales Cycle Ideal Customer Profile Lead Scoring Lead Rank 246

Zoominfo

JULY 24, 2020

Sales reps spend a lot of time looking for content to share with prospects, or sorting through leads that don’t necessarily meet the mark. Marketing can equip the sales team with industry data and best practice content so that they can better inform and engage prospects. Adjust your sales enablement software or listening tools. .

Top of Funnel 301

Top of Funnel Marketing How To Funnel 301

Zoominfo

AUGUST 26, 2020

When you rush to close a sale, you don’t have the time to harness key insights about your prospects — leaving you high and dry during your sales calls. Prospects expect you to know about their business, accurate sales intelligence, combined with a tailored pitch, increases the chance of a successful customer relationship.

Cold Calling 207

Cold Calling How To Exact Campaigns 207

Gong.io

JANUARY 31, 2022

While the exact list depends on who you ask, the following (alphabetized) traits are all critical for a sales manager: Able to coach, analytical, available, confident, empathetic, good listener, innovative, leads by example, loyal, motivating, passionate, positive attitude, serves vs. dictates, strategic vision, strong communicator, and thoughtful.

Software 118

Software Software Sales Management Sales Forecasts 118

Hubspot Sales

JUNE 13, 2023

85% of salespeople using AI/automation agree it makes their prospecting efforts more effective. As prospecting is an extremely critical step in the sales process , adopting AI to help with your processes is worth considering. Read on to learn more about using AI for sales prospecting and specific use cases for generative AI.

Prospecting 130

Prospecting Lead Scoring Lead Rank Sales Qualified Lead 130

Hubspot Sales

NOVEMBER 29, 2022

To reduce the probability of such inaccuracies, sales forecasting software has become an indispensable part of the professional sales kit. This post shares 12 forecasting software that can help you predict, monitor, and optimize your deal pipeline. Benefits of Sales Forecasting Software. The 12 Best Sales Forecasting Software.

Sales Forecasts 124

Sales Forecasts Forecasting Software Software 124

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

Tools 128

Tools Ideal Customer Profile Prospecting Intent Data 128

Zoominfo

OCTOBER 27, 2020

Personalization happens when a marketer or salesperson can take a piece of content and make it more useful for a specific prospect or customer.” – @ducttape Find more #personalization quotes on the blog: [link] pic.twitter.com/U3ENGnZyMu — ZoomInfo (@ZoomInfo) October 10, 2018. Benefits Of Personalization In Marketing.

B2B 246

B2B Marketing Segment Scale 246

The Pipeline

JULY 27, 2017

Proactive Prospecting Summer – Part 4. In this part of the Proactive Prospecting Summer series, we look at improving how we communicate early in the call. Clear concise communication is key to sales, especially in the pressure packed first few seconds of an unscheduled prospecting call, yes, a cold call. Transportation services.

Transportation 225

Transportation Trade Show Exercises Call-back 225

Hubspot Sales

OCTOBER 16, 2024

Ideally, you’ll identify a company whose reputation aligns with the kind of prospecting you’re already doing. For the heck of it, let’s say you’re a sales rep manager for a software company whose goal is to secure a certain amount of high-quality leads by the end of the fiscal quarter. Access to your leads-tracking software.

Outsourcing Services 105

Outsourcing Services Cold Calling Scale Call-back 105

Sales Hacker

FEBRUARY 8, 2021

There have probably been countless times you’ve sent out a proposal and the prospect is never to be heard from again. As a manager for a team that sells RFP software for sales teams and procurement teams, we’ve found out what causes buyers to give sales the silent treatment post-proposal. Why your prospect hates your proposal.

Proposal 137

Proposal Prospecting Vendor Follow-up 137