Remove eGain Remove Siebel Remove Software
article thumbnail

CRM Is Dead! Long Live CX!

SugarCRM

And they say CRM is the software that enables you to do that. Along the way, we have seen the term “CRM” change and grow to include many concepts like sales force automation, customer service automation, marketing automation, and many, many other related software categories. Sales software didn’t talk with service software at all.

CRM 49