Thu.Mar 07, 2024

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Why Are Media Sales Managers Lacking Superstars? With Beth Sunshine

The Center for Sales Strategy

In this episode, we’re once again consulting the latest Media Sales Report by The Center for Sales Strategy. Today, we’re asking the question, “Why are so many media sales managers lacking superstar talent?” Joining Matt to answer that question and more is the amazing Beth Sunshine, SVP/Talent Services here at CSS and the head of Up Your Culture, a division of CSS focusing on company culture and employee engagement.

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Here’s What a Successful Talent Initiative Looks Like

SBI Growth

If you have been following our podcast and latest blogs, you would have heard many of our experts talk about how talent initiatives are the quickest way to drive growth. This is a particularly good strategy to turn to in situations where a company needs fast returns and cannot afford to wait for longer-term strategies to take effect—for example, with companies that need to manage EBITDA or in companies that are struggling to meet the growth objectives set by their private equity owners.

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How to Keep Your Sales Kickoff Energy from Fizzling

Sales and Marketing Management

In this episode, we talk with two leaders of incentive program providers about the science behind keeping the energy and enthusiasm generated by sales kickoffs going throughout the year. The post How to Keep Your Sales Kickoff Energy from Fizzling appeared first on Sales & Marketing Management.

Energy 296
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“Why I’m So Interested In Selling,” Carlos Hidalgo

Partners in Excellence

Preface : Surprise!! Marketers sell! At least Carlos Hidalgo sells. Sometimes, “we” have mis-conceived notions about selling, thinking that only those in some sort of formal sales role sells. But selling goes far beyond the titles. And some of the very best have never had a selling title. Carlos is one of those. Carlos nets it out, “Selling is helping.” But he also goes further, talking about selling forces us to be students–constantly learning about our customers a

Up-Sell 129
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Latest Podcasts: Best Practices from Leaders

Force Management

We've wrapped up another exciting month of podcast episodes, and this time we're bringing you some great tactical conversations on the current best practices in sales from seasoned sales leaders. Whether you're an upcoming leader or are currently managing a sales organization, there are some valuable lessons to be learned from these guests. From preventing deal slippage to mastering customer success to maximizing the value of Sales Engineers and Sales Development Representatives, dig into these

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6 Principles of Modern Sales Coaching

Allego

Modern sales coaching has evolved beyond traditional methods, integrating technology and data analytics to provide personalized guidance and feedback to sales teams. While the fundamentals and purpose of coaching remain the same, the practices have evolved to meet the individual needs of sellers and to ensure the team as a whole succeeds. In today’s competitive landscape, there’s no room for error.

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Four Ways to Build Your Local Audience for Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Four Ways to Build Your Local Audience for Growth Are you ready to improve your business profit margins? If so, take the necessary time to consider the varying ways to build up a local audience base. Our collaborative blog offers Four Ways to Build Your Local Audience for Growth. _ Build Your Local Audience for Growth Pexels Source CCO License Use Local SEO The first strategy is to research local SEO strategies.

Hiring 105
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10 Biggest Secrets Behind Successful Selling for IT Services

SalesFuel

According to Statista, the managed services market is expected to reach $356.24 billion by 2025. Even the smallest businesses realize they need to shift some or all of their business operations to the cloud. To make that happen, they need the expertise, assistance and guidance of a client-focused IT services team. Cloud computing is compartmentalized into three primary service sectors: Software as a service (SaaS) Platform as a service (PaaS) Infrastructure as a service (IaaS) Each of these mode

Hiring 113
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How to Master Lead Generation Fast by Using Proven Strategies

SocialSellinator

Unlock the secrets of lead generation fast with our comprehensive guide. Discover proven strategies and tools in our lead generation course to boost your sales.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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30+ Top Course Creation Tools and Software (2024)

Sell Courses Online

Looking for the best course creation tools and software? Check out this comprehensive list of 30+ top tools to simplify and expedite your course creation.

Course 98
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How to Generate B2B Leads on LinkedIn the Right Way

SocialSellinator

Discover effective strategies on how to generate B2B leads on LinkedIn with our comprehensive guide, from optimizing profiles to leveraging advanced features.

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“Why I’m So Interested In Selling,” Keith Bossey

Partners in Excellence

Preface : I first met Keith Bossey about 15 years ago. We’d been following each other in social media. He read that I was planning to be in Manhattan for meetings and suggested dinner at one of our favorite Steakhouses. We’ve continued our dialogs around the state of selling. In some of his past jobs, Keith has worked for some of the largest research firms, sharing shocking data around engagement, attrition, etc.

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Detailed Reviews of the Top 10 B2B Lead Gen Agencies

SocialSellinator

Discover the top 10 B2B lead gen agencies to boost your sales. Get insights on services, compliance, and how to choose the right partner for success.

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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Celebrating International Women’s Day

One of a Kind Sales

Every year, on March 8th, the world comes together to celebrate International Women’s Day, a day dedicated to honoring the achievements of women and advocating for gender equality.

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Nimble + PhoneBurner: An Integration to Supercharge Your Communication

Nimble - Sales

Do you ever find yourself overwhelmed with tasks as you juggle client calls and follow-ups? You’re not alone. Sales teams and customer service professionals everywhere struggle with the time-consuming task of manual call logging and scheduling. For this reason, we are so excited to introduce our Nimble + PhoneBurner Workflow Integration—a lifesaver for busy professionals […] The post Nimble + PhoneBurner: An Integration to Supercharge Your Communication appeared first on Nimble Blog

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Mass Marketing vs. Made-to-Order: Comparing Cookie-Cutter & Customized Digital Marketing for Small Businesses

BuzzBoard

An Introductory Comparison: Cookie-Cutter vs. Customized Digital Marketing When it comes to digital marketing strategies, one of the perpetual debates centers on the value of cookie-cutter versus customized campaigns. A closer analysis can help salespeople understand the differences between these approaches, particularly when dealing with small and local businesses.

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Why you need to be a revenue-aligned marketing leader

Showpad

Marketing teams are not making the most of their relationship with sales. The sales team is a critical driver of revenue growth — and a key channel for marketing messaging. In order for marketing teams to realize the full potential of their sales team, they must have strong alignment. Yet, most leaders are not doing this effectively ( Revenue Marketing Alliance ).

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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From Mom & Pop to Online Powerhouse: Inspiring Case Studies of Customized Digital Marketing Success Stories for Small Businesses

BuzzBoard

Understanding the Significance of Customized Digital Marketing for Small Businesses Customized digital marketing is an innovative approach that tailors strategies to meet distinct small business objectives. The one-size-fits-all marketing method often undercuts the individuality of a small business, proving the need for more customized strategies. An example of this can be seen when businesses invest their time and resources into the wrong marketing channels, often leading to less than desirable

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The TWO Ways To Motivate Others

Rob Jolles

How many times have you thought to yourself, “If I could just reach in and motivate that person, things would be a lot easier.” This is your lucky week because, in this short blog, I think I can provide you with some useful information that will start you on your path to motivating others. In fact, when it comes down to it, there are really only two ways to motivate others: Consequence or value.

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Unlock Growth Potential: 5 Proven Benefits of Customized Digital Marketing for Your Small Business

BuzzBoard

The Concept of Customized Digital Marketing for Small Businesses The advent of customized digital marketing for small businesses has drastically changed the way these enterprises engage with their target audience. The gains of such a shift go beyond just broadcasting messages—it allows for a more personalized and efficient marketing tactic. Small businesses have experienced significant growth in crucial parameters such as higher website traffic, better lead generation, increased brand awarenes

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7 Sales Quotes to Help Motivate your Day

Lead411

7 Sales Quotes to Help Motivate your Day In the thrilling universe of B2B sales, where charm battles objections and wit engages prospects, a touch of motivation and humor can turn a cold call into a warm lead. Here are some of the best motivational B2B sales quotes, where each quip comes with a source – a legendary figure in the world of sales who knew how to turn a phrase and close a deal with a smile. “They say the early bird catches the worm, but in B2B sales, the second mouse gets the

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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Simplify Your Success: Easy-to-Implement Digital Marketing Strategies for Small Businesses

BuzzBoard

Exploring Why Digital Marketing Can Be Daunting for Small Businesses Understanding the reasons why small and local businesses find digital marketing challenging is essential for salespeople in digital marketing agencies. Often, these businesses feel overwhelmed due to the numerous marketing avenues, uncertainty in making the right choices, and the time required for effective implementation.