Mon.Feb 12, 2024

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Do Your Customers Feel Heard?

Partners in Excellence

We are driven to pitch our products and solutions. Our questioning and discovery strategies each have an agenda, we seek answers that enable us to pitch. We have presentations focusing on us, our products, our companies and how great we are. We have closing strategies focused on getting the order. Somehow, our customers are lost in the process. They don’t feel heard.

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Learn to Love Your Customer so They’ll Love You This Valentine’s Day (and Beyond)

Sales and Marketing Management

There are guiding principles almost as old as love itself that will help customers fall in love with your product and make the sales process a whole lot easier. The post Learn to Love Your Customer so They’ll Love You This Valentine’s Day (and Beyond) appeared first on Sales & Marketing Management.

Customer 270
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Whipped Cream! The Easiest Way to Lower Sales Resistance

Understanding the Sales Force

Dinger had his second ACL surgery in the past five months. While his recovery is on par with the recovery from his September surgery, this time he was much less willing – as in resistant – to taking all of his meds (pain, inflammatory and anti-biotic). Remembering that Dinger loves Starbucks’ Puppaccinos (whipped cream in a cup), my wife suggested that we hide the pills in a 1/4 cup of whipped cream.

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Learn to Love Your Customer so They’ll Love You This Valentine’s Day (and Beyond)

Sales and Marketing Management

There are guiding principles almost as old as love itself that will help customers fall in love with your product and make the sales process a whole lot easier. The post Learn to Love Your Customer so They’ll Love You This Valentine’s Day (and Beyond) appeared first on Sales & Marketing Management.

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Evolving Beyond Intent: Create Customer Value with Signals

Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester

Buying signals extend well beyond intent. They give go-to-market teams the chance to know everything about their customers. With buying signals, they can reach more customers and win more deals. Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!

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How To Reduce Human Error In Your Business 

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: How To Reduce Human Error In Your Business When you run a business, you must plan for everything ahead. Although time-consuming and sometimes annoying, you must prepare for unexpected circumstances. You can, most of the time, accomplish what you need via research, experience, and speaking to your team and customers.

How To 172

More Trending

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Say “I Love You” with Metaphors

Anne Miller

Valentine’s Day is tomorrow. If you are stuck for a fresh way to express your heartfelt feelings for someone, one of these may work for you. (Thank you, ChatGPT) You are my beacon, guiding me through the darkest of nights. Your affection is like a warm blanket, wrapping me in comfort and security. Our love is a melody with your laughter as its sweetest tune.

Coaching 118
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12 High-Impact Tools for Revenue Operations Teams in 2024

Zoominfo

Choosing the best-fit revenue operations tools can dramatically enhance cross-departmental collaboration, enabling unified platforms where sales, marketing, and customer service teams are able to access and share critical data. The result? Campaigns become more efficient and aligned with the company’s goals. But to do this, revenue operations professionals work with a seemingly endless list of tools spanning a variety of use cases, industries, and market segments.

Revenue 130
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The Secret Weapon of Persistence: Key Insight from the 2023 Media Sales Report

The Center for Sales Strategy

Let's face it, sales isn't for the faint of heart. It's a battlefield of "no's," rejection emails, and voicemails that mysteriously transform into black holes, swallowing your carefully crafted messages whole. But before you drown your sorrows in a pint of Blue Bell Homemade Vanilla (hey, emotional eating is a valid sales strategy, right?), hear me out: persistence is the secret weapon in your sales arsenal.

Report 116
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Go-to-Market in Canada: Key Privacy Regulations to Consider

Zoominfo

As your business expands into new markets, privacy considerations must be top of mind. Failing to understand the local laws raises the risk of infringing upon the rights and trust of your customers, not to mention the potential burden of substantial fines for non-compliance. Maintaining a compliant go-to-market strategy, on the other hand, can help your brand build customer trust and grow your revenue in a sustainable and scalable way.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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21 Signs Your Buyer Is a Poor Fit [Sales Process Checklist], According to HubSpot's Former Sales Director

Hubspot Sales

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. “Buyer beware.” We’ve all heard that expression before, and unfortunately, it’s because buyer-seller relationships haven’t traditionally been great. Old-school salespeople often used aggressive and selfish tactics to win business and then disappeared like Sasquatch in the Canadian mountains, so savvy buyers knew they had to do due diligence to make sure they weren’t being sc

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Top 5 Social Media Management Services Compared: Find Your Match

SocialSellinator

Discover top services for social media management in our comprehensive comparison guide. Find the perfect match to boost your business's online presence now!

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Using AI to Coach Your Sales Team or Yourself

Sales Hacker

Join Jesse Williams, Founder of Stori, to learn how you can use messaging and positioning to actually impact your bottomline.

Coaching 105
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Detailed Reviews of the Top 10 Award-Winning Social Media Agencies

SocialSellinator

Discover the elite top 10 award-winning social media agencies to elevate your brand's online presence. Find your perfect match for unparalleled growth.

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How to Find Common Ground: Account-Based Marketing (ABM) for Team Alignment

Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology

Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM). ABM aligns marketing and sales efforts toward specific target accounts, fostering personalized interactions with high-value prospects.

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Sparkling ROI: 4 Ways To Cash In On The $400B Cleaning Industry

Hubspot Sales

The pandemic greatly shifted how people view hygiene — with many more focused on cleanliness than ever before. To meet the emerging demand, consider getting into the cleaning services biz, a ~$400B industry that’s projected to reach $633B by 2030. Source: Subreddit Stats At Trends, we love “unsexy” businesses, particularly ones that “don’t have flashy tech, aren’t in the news, haven’t raised much funding, and mint cash,” as Sam Parr used to say.

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The Best Marketing Strategies for Social Media: Top Tactics Revealed

SocialSellinator

Discover the best marketing strategies for social media, from setting SMART goals to engaging with your audience, in this comprehensive guide.

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10 Quotes Sales Reps Can Reap Benefits From

Janek Performance Group

Selling, like sports, is a very competitive environment. There are times we are winning, and other times we’re behind on the scoreboard. To help keep the right mindset, here are 10 top quotes from championship coaches you can use to keep your head in the game. The post 10 Quotes Sales Reps Can Reap Benefits From first appeared on Janek Performance Group.

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Process Improvement for Sales Success

Predictable Revenue

Idaliz Ruelas, an Account Strategist at Predictable Revenue, at the forefront of transforming sales processes and improvements into results. The post Process Improvement for Sales Success appeared first on Predictable Revenue.

Revenue 62
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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Efficiently enable global team readiness for greater revenue impact with AuthoringAI

BrainShark

You’ve seen how to turn slides into training videos in 15 minutes using Modern Authoring. Now you can make even better videos in even less time. Under five, actually, thanks to AuthoringAI — available now. AuthoringAI expands on the capabilities of Modern Authoring to bring even more time savings on a greater scale so learning authors have the tools they need to serve large teams with fewer resources.

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AI in Local HR: Revolutionizing Small Business Recruitment

Fill the Funnel

AI has revolutionized the way businesses operate, and the HR industry is no exception. Small businesses often struggle with recruitment and analysis due to limited resources and expertise. However, AI technology has made it possible for small businesses to streamline their HR processes and make data-driven decisions. With the increasing availability of AI tools, small […] The post AI in Local HR: Revolutionizing Small Business Recruitment appeared first on Fill the Funnel com.

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? The Essence of Self-Awareness in Leadership

Pipeliner

Leadership expert Dr. Derrick Love provides profound insights on the pivotal role of self-awareness for effective leadership, including leading oneself first, bridging generational divides, championing team strengths over weaknesses, and initiating reflective practices. Gain perspective on navigating today’s diverse workplace and understand how self-examination transforms leadership capacity.

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How To Climb The Product Marketing Career Ladder Faster

Product Management University

If you’re looking to climb the product marketing career ladder faster, here are five things you can do that’ll accelerate your climb. 1. Track Record of Year-Over-Year Product Revenue Growth Not to state the obvious here, but product revenue is always top the priority. You already know that. As a product marketer though, this is more about your strategy and execution tactics that lead to year-over-year revenue growth.

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Cracking the Code: Turning Intent Data into Go-to-Market Success

Speaker: Steven Bryerton, SVP of Sales at ZoomInfo & Robin Izsak-Tseng, VP of Revenue Marketing at G2

Join Steven Bryerton, SVP of Sales at ZoomInfo, and Robin Izsak-Tseng, VP of Revenue Marketing at G2 in this webinar where you're guaranteed to walk away with a fresh understanding of and a new perspective on intent data! Turn your go-to-market motions around with intent data! Instead of searching for ways to showcase your products, reach out to the customers that are searching for your solutions — then build your messaging around their needs to set you apart from the competition. 🚀 With

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who benefits from win-loss analysis? gain valuable insights for every team

Corporate Visions

Win-loss is often regarded as a marketing initiative, but its influence extends far beyond. Find out how every department, from the C-suite to delivery, can harness the valuable insights gained from win-loss analysis.

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How to Manage Hot Leads on the Go

Nimble - Sales

Handling hot leads matters for success whether you’re a salesperson looking to engage and build connections in real-time. This quick intro highlights how important it is to manage hot leads and talks about the growing trend of working on the go, impacting how we handle leads. As more sales folks adopt mobile workstyles, the old […] The post How to Manage Hot Leads on the Go appeared first on Nimble Blog.

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Who Benefits from Win-Loss Analysis? Valuable Insights for Every Team

Corporate Visions

Win-loss is often regarded as a marketing initiative, but its influence extends far beyond. Find out how every department, from the C-suite to delivery, can harness the valuable insights gained from win-loss analysis.

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How to Manage Hot Leads on the Go

Nimble - Sales

Handling hot leads matters for success whether you’re a salesperson looking to engage and build connections in real-time. This quick intro highlights how important it is to manage hot leads and talks about the growing trend of working on the go, impacting how we handle leads. As more sales folks adopt mobile workstyles, the old […] The post How to Manage Hot Leads on the Go appeared first on Nimble Blog.

Leads 59
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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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We’ve launched a new podcast, The Rapid Rundown

Selling Essentials RapidLearning Center

Whether you’re a sales professional seeking to close your next big deal or a leader wanting to inspire your team to new heights, The Rapid Rundown is the podcast for you. It delivers validated strategies, hidden gems, and valuable techniques, all rooted in real academic research, and all in under 20 minutes with new episodes weekly. Don’t miss this opportunity to elevate your career.

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How to Effectively Introduce Yourself in an Email

Autoklose

Reaching out to a person you’ve never had contact with before is challenging. The first thing you should get right is capturing their attention and intriguing them enough to click on your email. But even after that, there’s a new hurdle to overcome — making a stellar first impression. Your prospects’ inboxes are packed with messages and pitches, so your every word counts, which is why the way you introduce yourself in an email matters immensely.

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Aristotle Walks Into A Sales Meeting

MEDDIC

The Timeless Wisdom Behind Metrics in MEDDPICC Have you ever wondered how good Aristotle was as a salesperson? No? Well, you’re in for a treat because it turns out the old Greek philosopher’s ideas are not just for debating the meaning of life—they’re also pretty handy for nailing your sales targets. Let’s crack the code on how Aristotle’s age-old concepts of Ethos, Logos, and Pathos secretly power one of today’s most buzzed-about sales methodologies: MEDDPICC