Tue.Jan 16, 2024

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Understanding Quality Personalization for Attaining Digital Sales Success

BuzzBoard

In the fast-paced world of digital marketing, where the race for leads and conversions can be relentless, salespeople often find themselves caught between the dilemma of quantity versus quality. It’s a common belief that reaching out to a larger audience yields better results, but what if there’s a more effective approach? When it comes to selling digital marketing products and services to small and local businesses, the answer lies in embracing the power of ‘Quality Personalization’

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Selling Is Not About Your Product or Service

Sales and Marketing Management

Product-led sales no longer works in an era of self-educated buying teams. Julie Thomas discusses the new era of value selling. The post Selling Is Not About Your Product or Service appeared first on Sales & Marketing Management.

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Start the Year Strong: Resolutions for Each Member of Your Revenue Team

Force Management

There’s no doubt that the way sales organizations and their customers interact has shifted in the past few years. From a new remote-first approach to rapid digital technology advancement, the customer journey is new and requires active participation from more than just your sales team. The companies that succeed in 2024 will be those who adopt a cross-functional revenue mindset , equipping every customer-facing role to articulate and negotiate on the value of their solution.

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What We Miss About Value

Partners in Excellence

The majority of sellers don’t understand value. As a result, the only thing they talk about is the product–it’s features and functions, customers using the solutions, how great their company is, and how the product is better than competition. They don’t understand the customer, as a result, can’t translate what the solutions mean to the customer.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Sales Talk for CEOs: Using My Time: Drink Your Coffee While it’s Hot! (S5Ep18)

Alice Heiman

This week Alice shares her reflections after having time to think during the holidays. In this podcast she considers how CEOs should use their time to do what is most important to them and that are things only they can do. She talks about how CEOs need to stay in their genius zone and find others to do the rest. It’s tempting to continue doing so many things, just because you can, when someone else could do them better and leave you to do what you do best.

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More Trending

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Undercover Philanthropist Donates Millions

Grant Cardone

Elisabeth DeLuca, the wife of the late Subway founder, has become the latest billionaire philanthropist. Since her husband’s death, DeLuca has given over $100 million to dozens of charities and organizations. Who Is Elisabeth Deluca? Elisabeth and Frank DeLuca were high school sweethearts who achieved success in their fields. Elisabeth was a nurse whereas her […] The post Undercover Philanthropist Donates Millions appeared first on GCTV.

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Boost Your Visibility: Small Business Social Media Strategies that Work

SocialSellinator

Discover effective Small Business Social Media strategies to enhance your visibility. Get practical tips on platforms, content plans, and engagement!

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5 Ways Your Organization Can Deliver a Higher Renewal Rate

The Center for Sales Strategy

As businesses focus on attracting new customers, they often overlook the importance of nurturing existing relationships to boost their bottom line. Don't let your hard-earned customers slip away. Read on to discover five powerful ways to elevate your organization and achieve a higher renewal rate.

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Unlock Affordable Social Media Management: Your Key Guide

SocialSellinator

Discover top strategies for affordable social media management and tools like SocialPilot that maximize your online presence without breaking the bank.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The 12 best marketing podcasts to listen to

Nutshell

Now more than ever, people love podcasts. They’ve become a very popular form of media in the past decade or so, with people listening to podcasts about everything from true crime to Dungeons and Dragons. You might even listen to some podcasts yourself. Of course, while you may listen to podcasts about things that interest you personally, have you considered listening to some podcasts related to the business side of your life?

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Unleashing Top Social Media for Business Success

SocialSellinator

Discover the top social media for business success with our comprehensive guide. Learn to boost growth & engage your audience effectively. Read now!

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Our Q1 2024 Product Roadmap

Nutshell

Hey Nutshellers! As we wrap up 2023 , we’re taking a look back at where we’ve been this past year and the enhancements we’ve launched in Nutshell. Here are just a few of our most exciting new features: Nutshell Scheduler , which lets you create, manage, and invite people to your Zoom, Google Meet, and Microsoft Teams meetings, all without leaving Nutshell.

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GPT Tools for Sales & Marketing

SMEI

What is a GPT and how can it enhance my sales and marketing productivity? A GPT, or Generative Pre-trained Transformer, is a type of artificial intelligence model designed for understanding and generating human-like text. GPT models, like ChatGPT, are trained on a wide range of internet text. They learn patterns and information from this training, which enables them to perform a variety of language-related tasks.

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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Our Q1 2024 Product Roadmap

Nutshell

Hey Nutshellers! As we wrap up 2023 , we’re taking a look back at where we’ve been this past year and the enhancements we’ve launched in Nutshell. Here are just a few of our most exciting new features: Nutshell Scheduler , which lets you create, manage, and invite people to your Zoom, Google Meet, and Microsoft Teams meetings, all without leaving Nutshell.

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? The Most Revolutionary Concept in Market Analysis: Hypernomics

Pipeliner

In this podcast episode, John Golden interviews Doug Howarth, the founder of HyperEconomics Inc. and author of the book “Hypernomics: Using Hidden Dimensions to Solve Unseen Problems” They discuss the concept of hypernomics, a new approach to market analysis that explores uncharted dimensions beyond the traditional ones. Doug shares his journey of developing this concept and its application in various industries.

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The 12 best marketing podcasts to listen to

Nutshell

Now more than ever, people love podcasts. They’ve become a very popular form of media in the past decade or so, with people listening to podcasts about everything from true crime to Dungeons and Dragons. You might even listen to some podcasts yourself. Of course, while you may listen to podcasts about things that interest you personally, have you considered listening to some podcasts related to the business side of your life?

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Introducing Mixmax Academy: Your Source to Close More Deals | Mixmax

Mixmax

Mixmax Academy is a new online video help center designed to help you master Mixmax so you can crush quota. Whether you're a seasoned Mixmax admin or just getting started, Mixmax Academy offers a library of video tutorials, guides, and resources.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Tactics to Become a Sales Ninja – Outside Sales Talk with Larry Kendall

Outside Sales Talk

Larry Kendall has been a leader of the real estate industry for 45 years. He is a founding partner of The Group, Inc. which has regularly been nationally recognized as one of the best run and most productive real estate companies in the United States. Larry is a co-creator of the Ninja Selling System, used by more than 100,000 real estate and other sales professionals worldwide.

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Orchestrate Your Entire Sales Process with AI

SalesLoft

In Qualified’s latest video series GTM AI , host Sarah McConnell sits down with leaders from the most cutting-edge SaaS companies to learn how their AI-fueled products can modernize your GTM motion. In a recent episode, Sarah talked with Kristin Swindle , Salesloft’s Manager of Enterprise Sales Engineering, about how Salesloft AI, including their new product Rhythm, can be the AI co-pilot sellers need to be more effective.

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DIY or Not: Xactly Implementation and the Role of SI Partners

Canidium

Implementing a comprehensive incentive compensation management (ICM) solution like Xactly is crucial for organizations aiming to streamline their sales performance and compensation processes. However, the technical aspects of an Xactly implementation can be intricate and demanding.

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“The 2080 Problem” is your biggest revenue blind spot

SalesLoft

2,080. After weekends, holidays, and vacations, that’s how many selling hours there are left in a year. Multiplied across your whole team, you might think that sounds like ample time for your reps to hit their number and gain some major wins for your sales org. But the reality for most go-to-market teams is that only about a third of that is spent engaging customers and prospects.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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The Role of a Hyper-Personalization Sales App in Boosting Engagement and Conversions

BuzzBoard

In sales, where competition is fierce and attention spans are fleeting, the need for a game-changing strategy is more pronounced than ever. For salespeople navigating the dynamic world of selling digital and media products to small businesses and local enterprises, the term ‘hyper-personalization’ is a potent tool for success. In this post, we’ll broaden our knowledge in sales apps crafted for hyper-personalization and explore how they can revolutionize the B2SMB (business-to-small and medium bu

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The Most Revolutionary Concept in Market Analysis: Hypernomics (video)

Pipeliner

Unlocking the Potential of Hypernomics: A Chat with Doug Howarth As the host of Sales POP! Online Sales Magazine and Pipeline CRM, I recently had the pleasure of chatting with Doug Howarth , the founder of HyperEconomics Inc. He is the mind behind the upcoming book “Hypernomics: Using Hidden Dimensions to Solve Unseen Problems.” Our conversation delved into the world of hypernomics.

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Library of Sales and Marketing GPTS

SMEI

GPT Library Our library of GPTs that can assist you be more productive as a sales and marketing professional. Come back regularly for new additions! Price Pitch Assists salespeople in handling price objections with tailored advice. The post Library of Sales and Marketing GPTS appeared first on SMEI.

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7 Things Sales Needs from Marketing

SugarCRM

The ever-complicated, often regressive, sibling relationship between sales and marketing would be comical if it weren’t so frustrating. These two departments depend on each other to be successful , yet often don’t take the time to offer ideas and support on sales marketing needs. But think about it for a second. As a functioning, deal closing, money-making department, sales is almost entirely dependent on the work of marketing.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Trump, The Iowa Caucus, and Sales Improvement

Understanding the Sales Force

Regular readers know I like to start my articles with an analogy. Baseball analogies appear more than any other but analogies from politics are my favorites. I have used them very sparingly over the past fifteen years or so and for those who don’t share my political views, I would never try to convince you that I am right and you are wrong. I just make observations which you don’t have to agree with, and if we can leave it at that, you don’t have to stop reading my articles

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