Zoominfo

MAY 10, 2018

Direct mail: Work with your marketing team to develop eye-catching direct mail campaigns—the more personalized the better. Without them, you can easily get off track or lose the energy you need to keep making progress. So we recommend using your personal or professional network to secure prospect referrals.

Cold Calling 236

Cold Calling Top of Funnel Direct Mail Referrals 236

No More Cold Calling

JUNE 18, 2015

How much time and energy do you typically spend getting in front of the right people? Technology is a tool that supports people; it does not replace us. But that’s the easy part, at least for sales pros with real expertise. Selling is very, very personal. We need to be present, involved, and connected—one human being to the other.

Referrals 120

Referrals Cold Calling How To Call-back 120

Crunchbase

MARCH 10, 2021

Just took some time and creative energy from Alex. Video isn’t the only tool that can be effective in breaking through. You can take your direct mail efforts to a whole new level if you just apply a bit of creative energy. I finally just saw this. Great stuff.”. Total cost to produce the video: $0.

Prospecting 98

Prospecting Scale Ideal Customer Profile Video 98

Anthony Iannarino

MAY 31, 2019

Improving your prospecting results begins with setting aside the time and the energy to prospect each and every day. To prospect successfully, you need to focus your time and energy on the methods that work best for you. You should include all of these tools in your arsenal. That doesn’t mean once a week or every other day.

Prospecting 105

Prospecting Cold Calling eBook Networking 105

The ROI Guy

OCTOBER 11, 2010

Without solid content as the foundation, in-bound and out-bound campaigns don’t have the tools to break through to overloaded, skeptical and frugal buyers. Out-bound marketing consists of the following services, investments and assets: Newsletters E-mail Deploying online external lead generation programs (e.g.,

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

Sales Hacker

FEBRUARY 14, 2022

Once they did, we could double down on personalization, including things like Vidyards, LinkedIn voice notes, and direct mail in our outreach.” . On the other hand, most enterprise companies already have a contact data tool. That’s been important for the wellbeing and energy of the team.”.

Enterprise 83

Enterprise Enterprise Penetration How To 83

The Bridge Group

APRIL 4, 2019

Over the last 3+ years, the thinking, the tools, and the tactics have continued to evolve. There’s too much time, effort, and energy involved to finally connect with a named account and fall flat with the offer of a canned demo. A fair bit of the hype around scaled drip, display, and direct mail has turned out to be a lot of hooey.

Account 50

Account Account Based Marketing Scale Outbound 50