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Marketing Automation is Not Marketing Strategy

Pointclear

We are republishing this blog by Ruth Stevens (originally run January 29, 2014) because she hits the nail on the head about marketing automation. In the opening paragraph she states: “Marketers sometimes see automation as a silver bullet. Marketing automation doesn’t identify your best target audiences. But it’s only a tool.

Marketing 266
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The Ultimate List of Marketing Podcasts

Zoominfo

Given its rising popularity, podcasting is now an avenue marketers can explore to publish more branded content and reach new audiences. But, it’s also a great resource for marketers who simply want to learn new tips and strategies or find a bit of motivation for their day-to-day efforts. 1. This Old Marketing Podcast.

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Tools for Store Owners to Provide Better Customer Service

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Tools for Store Owners to Provide Better Customer Service Do you want to run a successful store ? With advancing technology, simply offering great products to your customers is not enough today. Chatbots If you have a website, you should have a chatbot.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. 1. Marketing 360. The Marketing 360 YouTube channel offers a wide variety of high-quality video content. 2. Duct Tape Marketing. Go check it out!

Channels 220
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4.5 Ways To Earn A Testimonial | Jeffrey Gitomer's Sales Blog.

Jeffrey Gitomer

Being remarkable means going the extra mile and making service the forefront of your business not an add on. If you get my weekly email magazine sales caffeine, you know it is all about sales help. Each week I provide my customers an ability to help them learn and grow and I do it for free. Provide consistent help. MARCH 22/23.

iContact 284
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8 Social Media Mistakes B2B Marketers Should Avoid

Zoominfo

93% of B2B marketers use social media, and with good reason—it works ( source ). We haven’t been shy about touting the benefits of social media in B2B sales and marketing. We haven’t been shy about touting the benefits of social media in B2B sales and marketing. Looking for more ways to improve your B2B marketing strategy?

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Recognize Employee Recognition For What It Is: GOLD! | Jeffrey.

Jeffrey Gitomer

Not just in front of your own people – make sure it’s on your company’s blog, in your weekly e-magazine, and posted on your website. You must sell your way to profit and success. KEY ACTION TO TAKE: Award achievement in public. Share this Post. xmlns:dc="[link] xmlns:trackback="[link]. -->. MARCH 22/23. London, ON.

Hiring 291