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Understanding the Sales Force by Dave Kurlan Yesterday I wrote about solving the Sales Performance Problem and today I'll write about solving the CRM problem. CRM is very much a problem, not because there aren't choices, but more because companies make bad decisions. Company has archaic CRM. CRM is too slow to respond.
This week I interview Lyamen Savy , VP of Marketing at PipelineDeals. Lyamen: PipelineDeals was founded in 2006 with the mission to give any business the power to build game-changing relationships. PipelineDeals was created with the salesperson in mind, how they function, what they need, and what will help them to succeed.
“PipelineDeals has changed the way we manage our business and helped us pay attention to relevant data. Since we started using PipelineDeals in January 2011, our sales volume has increased by 35% and we’ve been able to expand into six additional states.” BOST researched ten different sales CRM solutions.
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