Zoominfo

JULY 2, 2020

For those who aren’t familiar, marketing automation tools are exactly what they sound like—tools that automate certain marketing practices. Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI. Find the right tool.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Zoominfo

JULY 2, 2020

For those who aren’t familiar, marketing automation tools are exactly what they sound like—tools that automate certain marketing practices. Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI 2. Find the right tool.

Marketing 113

Marketing Webinar Metrics Reachforce Top of Funnel 113

Sales Hacker

NOVEMBER 14, 2019

These are companies like, Mattermark , DiscoverOrg , Dun & Bradstreet , and Reachforce. There are several AI assisted tools, like Outreach , to help you track engagement data across different platforms. You also probably want to avoid offshore services that are using the most basic web scraping tools.

Account 61

Account Data Webinar Metrics Strategy 61