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Infographic: How to use SMS to win love, leads, revenue

Velocify

trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. Texting: A new frontier in sales. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. With an estimated 9.6

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Five Keys to Integrating Your Interactive Value Marketing Tools with Your Marketing Automation Platform

The ROI Guy

This is vital, as today’s buyer doesn’t want a sales pitch, they seek personalized and consultative digital experiences. The integration should pass a campaign id to the tool, unique for each marketing channel and campaign.