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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

You’ll also discover 7 ABM software solutions; since there are more moving parts in an ABM strategy versus a one-size-fits-all marketing strategy, you’ll need the right tools to keep everything running smoothly. Source This isn’t easy to do manually, but some vendors exist that can help compile lists for you, including ReachForce.

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Why ABS is Even More Critical During COVID-19

Crunchbase

Source: Reachforce & Marketo . Do you have the internal resources necessary to target accounts through multiple channels and touchpoints? Do you have the analytics and tools to monitor results and adjust course if need be? Why is account-based selling more effective than other sales strategies in a fluctuating market?