Remove Channels Remove Licensing Remove Marketing
article thumbnail

How to Transition Channel Partners from Selling Perpetual Licenses to SaaS

SBI Growth

Today’s topic is focused on how to transition channel partners from perpetual license to cloud-based offerings. Our guest is Steve Blum, an executive sales leader who knows how to Make the Number with channel partners. What’s unique about today’s guest.

Licensing 136
article thumbnail

Big Data and Your Email Marketing Campaign

Zoominfo

Improving the way you harness and use big data will benefit your marketing strategy by helping you reach the right people at the best time with relevant content. E-mail remains at the center of the marketing mix for most businesses. This post will highlight the ways that big data influences email marketing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Hidden Costs of Efficiency

Sales Hacker

GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies. Product-Channel Fit (PCF): Finding the right growth strategy for your product. Product : HG Insights.

article thumbnail

What Is Enterprise OEM Software Licensing?

Sales Hacker

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. MicroStrategy.

article thumbnail

Send Marketing SMS Campaigns in Nutshell

Nutshell

With the immediacy of texting, SMS is one of the most powerful tools for staying in touch with potential customers and marketing to new ones. of marketing managers in the U.S. said that text marketing resulted in higher engagement from customers, and 53.5% What is SMS Marketing? What can I do with SMS Marketing?

article thumbnail

Using CPQ’s Pricing Features to Maximize Profit Margins Across Channels

Cincom Smart Selling

The contemporary competitive market poses a formidable challenge to maintain profitability across multiple sales channels. Instead of relying on manual calculations and outdated spreadsheets, businesses can leverage CPQ to implement strategic pricing models that align with market conditions and customer expectations in real time.

Margin 48
article thumbnail

How to Implement an AI Pricing Strategy, and Why You Should

Hubspot Sales

A well-crafted AI-powered pricing strategy helps companies to be competitive in their target market. It can help them to be resilient to changing market conditions, and achieve their profitability goals. AI pricing helps to maximize revenue and profitability while ensuring that prices remain competitive and aligned with market trends.

Strategy 103