Zoominfo

FEBRUARY 24, 2025

In the crowded arena of GTM demand generation, most organizations are laser-focused on optimizing whats already known: nurturing interest in established markets, identifying accounts actively searching for solutions, and meeting familiar challenges head-on. And now, many of us use generative AI in our daily work.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Zoominfo

NOVEMBER 1, 2024

ABM traditionally relies heavily on targeted advertising, but can also include email, social, events, and any other relevant channel that can influence a key account’s buying behavior. ZoomInfo ZoomInfo Marketing is a powerful solution designed to revolutionize demand generation and account-based marketing strategies.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

NOVEMBER 18, 2024

ZoomInfo Sales enables teams to engage effectively, leveraging seamless CRM integration for streamlined workflows, while ZoomInfo Marketing equips demand generation and ABM teams with data-driven orchestration for targeted engagement. Opensend Opensend identifies anonymous visitors for retargeting through channels like email and ads.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Software 130

Zoominfo

DECEMBER 20, 2024

Sales teams can feed verified email addresses, direct-dial phone numbers, tech stacks, intent signals, and other essential intelligence directly into Salesforce records. By leveraging advanced lead-to-account matching and intelligent routing capabilities, LeanData helps companies maximize their demand generation efforts.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Zoominfo

NOVEMBER 14, 2024

When we launched ZoomInfo Marketing in 2022, our goal was to bring ZoomInfo’s unparalleled B2B data and insights to demand generation and marketing teams. Data-Driven Insights: ZoomInfo’s proprietary company and contact data, paired with cutting-edge buying signals and multi-channel engagement, delivers unbeatable real-time insights.

Account Based Marketing 147

Account Based Marketing Intent Data Vendor Intent Signal 147

Zoominfo

MARCH 7, 2023

Encourage sales leadership to come to the table with an idea of which accounts they want to target, and help refine that list,” says Mitchell Hanson, senior director of demand generation at ZoomInfo. If possible, test different graphics, text, and CTAs for each campaign to determine which ones resonate the most in each channel.

Account Based Marketing 130

Account Based Marketing Ideal Customer Profile Lead Rank Marketing Qualified Lead 130

Zoominfo

FEBRUARY 8, 2022

Now when you create an audience for a campaign, you can use a successful combination of ZoomInfo’s third-party data, such as intent signals, and your first-party data, such as website visitors. This feature ensures your CRM and marketing automation data will always be accurate and up to date.

Account Based Marketing 100

Account Based Marketing Sales Qualified Lead Account Data 100