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Australia’s Top Financial Marketing Experts Talk Engaging Customers and More

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The panel was led by Merkle Australia ’s Blair Cooke, with additional participation from Jessica Lucas at Citi , Jane Merrick at REST , and Lea Wright at MLC. Below are some key highlights from the webinar’s panelists: Email remains the best performing channel for ROI. It’s what she calls the “warm up, tune up approach.”

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