Zoominfo

JANUARY 26, 2021

Long Sales Cycles: Enterprise companies are big, and they want to make sure they are getting best-in-class solutions. For that reason, they usually have longer sales cycles (6-18 months is typical), meaning you have to be on your game for an extended period of time in order to actually close the deal. Customize Your Demo And Solution.

Lead Generation 189

Lead Generation Lead Rank Lead Scoring Enterprise 189

Zoominfo

JANUARY 18, 2021

Modern CRM tools can now be used to manage customer relationships across the entire customer journey, which spans marketing, sales, customer service, and more. In today’s business world, the customer truly is king, and they have more buying power than ever. So, what’s the overall goal?

CRM 204

CRM Data Ideal Customer Profile Strategy 204

Zoominfo

SEPTEMBER 4, 2019

The good news is, there are plenty of ways for your company to earn trust and loyalty from your customers, even in today’s busy marketplace. Let’s get into our top five strategies to build customer loyalty! Invest in multi-channel customer service. They visit your website, where they find a customer support email address.

Loyalty 206

Loyalty Customer Incentives Incentive 206

Hubspot Sales

SEPTEMBER 19, 2019

Knowledge is power — especially in the world of sales. Salespeople need to be armed with the information they need to make a sale. With consumers knowing more than ever, sales reps need to know their product inside and out. It’s important to know how a product fits in the customer’s world, no matter their circumstances.

Hiring 144

Hiring Training Case Study Hubspot 144

BuzzBoard

MAY 23, 2024

Exploring Why Case Studies Are Effective for Lead Nurture and Local Business Client Conversion As global business evolves, the quest for creating effective marketing strategies continues. One tool that’s proving increasingly advantageous for local businesses is the use of case studies.

Case Study 52

Case Study Study Conversion Tools 52

BuzzBoard

MARCH 7, 2024

An example of this can be seen when businesses invest their time and resources into the wrong marketing channels, often leading to less than desirable results, which can be avoided through customized approaches. The result is often measured growth and customer retention. Notably, a local bakery saw a considerable transformation.

Case Study 52

Case Study Small Business Small Business Study 52

Zoominfo

SEPTEMBER 25, 2020

According to Gallup, the analytics company well known for its polls, if companies can connect with B2B customers by acting as trusted advisers, those businesses enjoy 50% higher revenue and 63% lower customer churn. If they are happy, ask them for quotes and case studies and use these as early collateral for your sales team.”.

Loyalty 190

Loyalty Scale Customer Marketing 190

Zoominfo

JULY 2, 2020

Closing more sales. This new email list will send out thank-you emails, and then encourage them to download a case study. Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Pipeline

JULY 2, 2024

Did you know that CRM software can shorten your sales cycle by 8-14% ? Customer Relationship Management (CRM) is a central hub for all your sales activities. They handle repetitive tasks like sending emails or scheduling follow-ups in the background, freeing your sales team to focus on closing deals. Imagine the impact!

Case Study 52

Case Study Sales Cycle CRM Software 52

Hubspot Sales

MAY 10, 2018

The reality of sales today is people are skeptical of companies and sales reps. They don’t care about your vision or data, they want to hear what your customers have to say. They’re not waiting for you to share carefully crafted case studies. How Reps Can Become Exceptional at Customer Service.

Churn 111

Churn Hubspot Top of Funnel Customer Service 111

Zoominfo

JANUARY 26, 2021

Long Sales Cycles: Enterprise companies are big and they want to make sure they are getting best-in-class solutions. For that reason, they usually have longer sales cycles (6–18 months is typical), meaning you have to be on your game for an extended period of time in order to actually close the deal.

Lead Generation 130

Lead Generation Enterprise Enterprise Lead Rank 130

Hubspot Sales

AUGUST 25, 2022

As anyone in sales knows, there is nothing worse than a sales slump. Experiencing a sales slump can make you question your ability, or worse, your entire career. Experiencing a sales slump can make you question your ability, or worse, your entire career. Are your current actions in line with your typical sales activity?

Cold Calling 126

Cold Calling Hiring Face-to-face Call-back 126

SBI

APRIL 26, 2018

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers. Nancy: What are the top 3 ways your solution changes the game for a sales organization? This week I interview Clive Armitage , CEO of Agent3.

Quota 139

Quota Intent Data Intent Lead Rank 139

Zoominfo

FEBRUARY 13, 2019

Here are some common ways email marketers choose to segment their email lists: Industry or job function: If your company offers a variety of products or services, it’s likely that the people on your email list work in different industries or departments.

Segment 219

Segment Email Marketing Marketing Buyer Persona 219

Hubspot Sales

APRIL 27, 2021

This post will explain the difference between the hunter and farmer sales persona and how they take on sales activity. Below we’ll go more in-depth into each sales persona and its main characteristics. The Hunter Sales Persona. The Farmer Sales Persona. The Trapper Sales Persona.

Hiring 126

Hiring Lead Rank Scale Buyer Persona 126

Hubspot Sales

JUNE 29, 2023

Insurance sales is a highly lucrative industry. In this guide, we’ll explore everything about starting a career in insurance sales, including the pros, cons, and tips to help you succeed. Table of Contents What is insurance sales? Limitless Earning Potential Many insurance sales agents get commission-based income.

Insurance 122

Insurance Insurance Salary Policies 122

SBI

MARCH 22, 2018

In this series, we ask Sales Tech Executives to describe how their solution can change a sales organization in a significant way. We call it Sales Tech Game Changers. Nancy: What are the top 3 ways your solution changes the game for a sales organization? Ease of use. A unique suite of pipeline tools.

PipelineDeals 55

PipelineDeals Ideal Customer Profile How To CRM 55

Zoominfo

APRIL 15, 2018

The importance of data cannot be understated in the modern sales landscape. Now, data and analytics reign supreme when it comes to running a successful sales organization. Maybe you’re new to data-driven sales, or maybe you just need to brush up on how to leverage data as part of your sales strategy.

Data 170

Data Strategy Lead Rank Lead Scoring 170

Sales 2.0

FEBRUARY 1, 2023

This is the first in a series of interviews with sales management subject matter experts, examining the current and future states of AI in sales. This first interview is with Oliver Churchill , the founder and CEO of Acuity Sales Decision Science. I was curious to hear what he thinks.

Sales Management 195

Sales Management Top of Funnel Data Intent Signal 195

Sales Hacker

DECEMBER 14, 2022

One day you might have to explain to your children that companies once had sales meetings in person, in a room with the lights dimmed and something called a PowerPoint presentation. (If The truth is that most sales meetings, online or in person, always were and often still are boring lectures. . The basics: What is sales enablement?

Sales Meeting 100

Sales Meeting Meeting Collateral Ideal Customer Profile 100

Zoominfo

SEPTEMBER 19, 2018

Think about it, each department within your company is responsible for a different aspect of the customer journey. For example, your UX and UI team may use NPS to gauge product usability whereas the customer service team might use NPS to measure each customer interaction. A Guide to Customer Engagement [Infographic].

Promotion 150

Promotion Scale Referrals How To 150

Sales Hacker

NOVEMBER 5, 2021

Once you outline your customer journey map, you’ll find it much easier to start writing content that assists people at every stage of the buying journey. Not only will this give your customers a better experience when dealing with your brand, but it can also improve your sales process. There are a number of ways you can do this.

Top of Funnel 117

Top of Funnel Case Study Customer Comparison 117

Zoominfo

SEPTEMBER 1, 2019

This is a troubling trend, considering the fact that trust is the foundation of customer loyalty. So let’s get into our top five strategies to build customer loyalty! Invest in Multi-Channel Customer Service. Great customer service is one of several factors that make a customer loyal to a brand.

Loyalty 130

Loyalty Customer Incentives Incentive 130

Janek Performance Group

AUGUST 24, 2021

While this can present challenges for sellers, it also presents opportunity for consultative sales pros to achieve more than a mere short-term sale. More than a foundation for sales, this positions sellers to solve problems their clients didn’t know they had. Customer Service. Without this, nothing else matters.

Film 118

Film Buyer Decision Maker Case Study 118

Hubspot Sales

AUGUST 2, 2021

Secondly, you get to see how your customers are using your product in person. Are you seeing teams walk across the sales floor to point out something on a screen? Everything happening behind the scenes paints a much clearer picture of who your customers are. Testimonials and Case Studies.

Customer 132

Customer Face-to-face How To Case Study 132

Partners in Excellence

JANUARY 16, 2020

Lately, there have been a lot of “Aha, we’ve discovered the secret” posts and eBooks on Product Led Growth and the role of sales people. We have seen it in mobile devices, PCs, financial services, every segment of software, design tools, analytics, consumer products, food/food service, social platforms, and on and on and on.

Lead Rank 112

Lead Rank Revelation Segment Case Study 112

Sales Hacker

JANUARY 29, 2021

According to a Salesforce study , a UK-based company saw a 139% increase in its conversion rate by simply changing their landing page’s headline from “Request a demo” to “Watch a demo now.”. The right words can give you the boost you need to make a winning sales pitch every time. That’s the end of your sales pitch. You’re done.

Hiring 134

Hiring Case Study Sales Qualified Lead Study 134

Zoominfo

SEPTEMBER 25, 2020

According to Gallup, the analytics company well known for its polls, if companies can connect with B2B customers by acting as trusted advisers, those businesses enjoy 50% higher revenue and 63% lower customer churn. If they are happy, ask them for quotes and case studies and use these as early collateral for your sales team.”

Loyalty 130

Loyalty Scale Marketing Customer 130

Hubspot Sales

AUGUST 29, 2018

Sales vs. Account Management: 5 FAQs. Account management is a client-facing, post-sale role. Account managers typically work with a dedicated group of clients for the length of the time the client stays with the company to help achieve the client’s goals and represent their company in non-support customer interactions.

Account 89

Account Salary Face-to-face Case Study 89

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

Strategy 130

Strategy Lead Rank Lead Scoring Hiring 130

Hubspot Sales

MAY 26, 2020

Sometimes, you’re miles ahead of your competitor on pricing, features, and customer service. The last thing you want to do is mislead someone during the sales process about your product, service, or capabilities, only to anger your newly acquired customer with poorly set expectations. Sales Battle Cards.

Sales Process 119

Sales Process Collateral Comparison How To 119

Partners in Excellence

MAY 26, 2023

As we talked, it share some basic concepts, saying it’s critical for sales people to research and analyze trends and issues in an industry and to be able to discuss these with customers. They can simulate sales conversations, negotiate deals, handle objections, or provide product recommendations. Can we arrange that?

Case Study 127

Case Study Face-to-face Tools Study 127

Zoominfo

JANUARY 18, 2021

Modern CRM tools can now be used to manage customer relationships across the entire customer journey, which spans marketing, sales, customer service, and more. In today’s business world, the customer truly is king, and they have more buying power than ever. So, what’s the overall goal?

CRM 100

CRM Ideal Customer Profile Data Strategy 100

Nutshell

JULY 22, 2020

Sales and marketing professionals are constantly slinging around new buzzwords, complex terms, and confusing abbreviations. No blog, video, or sales pitch is complete until the phrase “boost ROI” or “improve your net promoter score” is used. Conversion: The prospect makes a purchase and becomes a customer.

Top of Funnel 119

Top of Funnel Lead Rank Marketing Churn 119

Nutshell

NOVEMBER 9, 2018

It’s a tale as old as time: Your sales team isn’t meeting its goals. We’ve compiled six of the best strategies for improving sales rep performance based on real-world research and case studies so you can get back to hitting your benchmarks in no time: 1. The same can be said of fixing an underperforming sales team.

Lead Rank 94

Lead Rank Sales Qualified Lead Lead Scoring Follow-up 94

Crunchbase

JANUARY 27, 2021

Timing is everything when it comes to sales. What exactly is a ‘buying signal’ in sales? A buying signal indicates when a prospect is in a position to purchase your service or product. Any new opening for a sales opportunity is considered a buying signal (also referred to as a sales trigger event).

Hiring 122

Hiring Lead Rank Lead Scoring Ideal Customer Profile 122

Close.io

FEBRUARY 20, 2020

The battle of sales isn’t won with weapons: it’s won with persuasion. Are you and your sales team fully prepared to answer these questions? They will be if they have sales battle cards. So, what are sales battle cards? And how can you create sales battle cards that truly empower your team? Let’s find out.

Competition 95

Competition Comparison Sales Enablement Case Study 95