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Insights on Outbound Conference in Atlanta

Pointclear

As a sales acceleration specialist he helps sales organizations reach peak performance fast by optimizing talent, leveraging training to cultivate a high-performance sales culture, developing leadership and coaching skills, and applying more effective organizational design.

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Long-Term Leads Demand Attention Now

Pointclear

They’ve indicated they have a short buying cycle and they’re eager to talk, but what these buyers may be doing is validating a decision already made. If the 40 long-term leads are not followed up on simply because they’re a buying cycle or two out, $30,000 (half of the total spent) is wasted.

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Who is teaching the CMO how to sell?

Pointclear

This disintermediation with sales has effectively given control of the sales cycle to the buyer. Industry: The vendors in the marketing automation space provide training and education, but it is very focused on how to use the systems they sell. But all is not lost.

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Do Standardized Sales Processes Really Work Anymore?

Pointclear

These sales processes and systems typically have been enclosed by three points of a triangle: sales enablement tools, sales training, and sales pipeline or forecasting tools. Buying cycles are getting longer with more touches happening before sales engagement. Buying processes are changing and involve unique decision models.

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Is Account-Based Marketing the Holy Grail for Lead Generation Nirvana? [PowerOpinions Part 5]

Pointclear

It's built on a totally transparent and aligned relationship between marketing and sales, both of whom first need to agree on which accounts to target and how best to engage them according to where they are in their buying cycle and/or customer lifecycle.

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Top sales blogs all sales managers need to follow

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Sales Gravy is the most visited sales specific website and the destination sales training resource for sales professionals across the globe. CustomerCentric Selling Sales Training Blog. CCS® is annually named to Training Industry’s Top Sales Training Companies list. Sandler Training. Sales Gravy. Heinz Marketing.