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” But look at your traditional qualifying techniques, whether it’s BANT, or you may be leveraging the MEDDIC process, or some other qualification techniques. You will understand budget, authority, need, timing. Everything you are looking for, using those techniques, you get with this approach.
Many organizations use a lead qualification framework like BANT (Budget, Authority, Need, Timing) or MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion) to quickly qualify leads. That way, sellers can prioritize good-fit prospects.
Many organizations use a lead qualification framework like BANT (Budget, Authority, Need, Timing) or MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion) to quickly qualify leads. That way, sellers can prioritize good-fit prospects.
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