Remove Aprimo Remove Direct Mail Remove Sales Qualified Lead
article thumbnail

PODCAST 151: Leads Don’t Matter: Moving From a Sales-led to a Product-growth Orientation with Stephanie Cox

Sales Hacker

How to shift from marketing to sales without losing steam [14:11]. The great reset: From sales-led to product-growth orientation [19:11]. “Leads don’t matter” — Stephanie wades into the controversy [24:17]. Sam Jacobs: This week on the show, we welcomed Stephanie Cox , VP of Sales and Marketing at Lumavate.