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What is B2B sales? A top guide to business to business sales, process, strategy, and examples

PandaDoc

B2B sales representatives seek, build, and nurture relationships with corporate stakeholders with the end goal of selling them a product or service. They can be split up into two different types: B2B outside sales reps and B2B inside sales reps. Inside and outside sales reps leverage different sales techniques and skills.

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The Best Sales Glossary for Sellers

Mindtickle

Sales certifications can cover a wide range of areas, such as consultative selling, sales management, relationship building, objection handling, negotiation, and ethical sales practices. It is a key metric used to measure customer attrition or turnover and is typically expressed as a percentage.