Advertising, Outside Sales and Sales Automation

Inbound or outbound sales—which one should you focus on?

Close.io

OCTOBER 28, 2019

The prospect initiates the contact, and that could be as simple as submitting their email for a free ebook, and then later an inbound sales person might email or call them. With outbound, it’s the salesperson cold calling , cold emailing, or even cold texting the prospect, and the company putting up advertisements or posting on social media.

Paid Content

Paid Content Outbound Inbound Top of Funnel

What Is the Real ROI of a Customer?

SugarCRM

JANUARY 13, 2022

They improve recruiting efforts, public relations and even serve as outside sales reps. Maybe you’re a business owner still skeptical about spending on CX over things like product development or advertising. From marketing and sales automation to customer service, the platform works for you—not the other way around.

ROI

ROI Customer Loyalty Churn

Sales Pro Central

Inbound or outbound sales—which one should you focus on?

What Is the Real ROI of a Customer?

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