Inbound or outbound sales—which one should you focus on?
Close.io
OCTOBER 28, 2019
The prospect initiates the contact, and that could be as simple as submitting their email for a free ebook, and then later an inbound sales person might email or call them. The goal of these efforts is to get prospects to respond to your messages or take your calls so you can start the real sales process. Outbound easily can.
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