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4 Marketing Trends to Expect for a Post-COVID-19 World

Sales and Marketing Management

Research by Influencer Marketing Hub indicates 69% of brands expect to spend less on marketing and advertising in 2020, through the COVID-19 phase and the weeks and months immediately afterward. Any B2B company that keeps its advertising budget the same (or even increases it) will reap multiple benefits. Marketing spends will be lower.

Trends 333
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Power Opinions - Experts Select Top Three Social Media Tools

Pointclear

Carlos Hidalgo from Annuitas recommends that “organizations should be training their teams on how to use it effectively”. Carlos Hidalgo feels that “blogs are a great way to increase inbound traffic, engage buyers early on in the buying process, educate your target audience and share relevant information.” Still my favorite!”.

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3 Reasons to Market Your Small Business Like A Drug Dealer

Sales and Marketing Management

This is meant for educational and training purposes because of the clear examples and useful insights that can easily be understood by analyzing what they do. Although drug dealers generally don’t spend a lot of money on marketing and advertising, they are still able to run a very profitable business.

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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. My best tip for Facebook advertising campaigns for small businesses is to expand your reach with a page post engagement ad!

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Prospects Are Not Buyers

The Pipeline

Most companies only train their salespeople to interact with these active buyers. Look at how certain brands advertise versus others. What if rather than talking to them as buyers, we educate them to evolve to be the type of buyers that end up buying from us? Anyone not fitting the bill gets sent to nurturing.

Buyer 272
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How To Reduce Your Price Without Reducing The Value

MTD Sales Training

Understand that today’s modern buyer is educated and perceptive. Susan, every person you recommend that I can demonstrate our product to, is worth a lot to ABC Company and I; it is great word of mouth advertising. Sean McPheat MTD Sales Training. You must have a VALID REASON to justify reducing the price. IS there a real price?

Discount 283
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5 Ways to Generate More Webinar Leads

Zoominfo

Here are three examples of effective webinar formats to choose from: Educational webinars: The educational webinar is popular for a reason: It provides action steps to solve a prospect’s problem. Instead, keep the webinar informative with tutorials, training, or workshops. 3. Promote your webinar.

Lead Rank 209