Remove Advertising Remove Direct Sales Team Remove Incentives
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Using CPQ’s Pricing Features to Maximize Profit Margins Across Channels

Cincom Smart Selling

Key challenges include: Channel Conflicts: If a distributor sells at a lower price than the direct sales team, it can create internal competition and damage relationships. Discrepancies between direct sales teams, online platforms, and channel partners can lead to confusion, customer dissatisfaction, and even lost revenue.

Margin 48
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Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

Openview

For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Part of the appeal of this approach is that it’s a very effective way to scale revenue without having to go through the expense and effort of scaling your direct sales team.

Channels 129