170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions
Sales Hacker
NOVEMBER 15, 2017
Demand Generation. Lead Generation is a set of activities aimed at generating interest around a product or service through methods such as 1. advertising (PPC, banner ads, Yellow Pages, sponsoring an event); 3. Implement corrections or remedial actions. Deal Closing. Decision Maker. Direct Mail.
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