Zoominfo

MARCH 13, 2025

59% increase in win rates 3X improvement in audience match rate for advertising campaigns. Cost per click decreased by 24%. Generated 3X the number of sales-qualified leads compared to the previous year. 84% increase i n marketing-qualified leads (MQLs). This partnership has been crucial in driving our success.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Zoominfo

MARCH 15, 2022

If you’re in marketing, you might think of search engine advertising platforms as your “frenemy.” “The more profitable experience for search engines is more people clicking on ads. . “The more profitable experience for search engines is more people clicking on ads. But how do you know if that’s a good move?

Lead Rank 130

Lead Rank Marketing Qualified Lead Account Based Marketing Engineering 130

Hubspot Sales

JULY 2, 2020

If you're interested in demand generation, you have more flexibility to make your videos longer and more in-depth. For instance, if you're interested in driving brand awareness, you would measure your success with website visits and pay based on cost per one thousand impressions.

LinkedIn 134

LinkedIn Video Cost Per Click Campaigns 134