Remove Advertising Remove BANT Remove Training
article thumbnail

The Discovery Call Questions Marketing Agencies Should Ask Their Prospects

Costello

For example, companies that sell in a more transactional manner often use BANT (Budget, Authority, Needs, Timing), while companies that sell high-priced products to larger enterprises might use something like MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion).

article thumbnail

The Ultimate Guide to SaaS Sales: What is it and How to Do it Better

Mindtickle

They must also receive ongoing sales training and coaching to ensure they stay up-to-date with any changes to the product or the market. Organizations may employ a wide variety of tactics to generate leads, including: Webinars Live events Paid advertising Email campaigns Live chat on websites Demo request forms 2.

article thumbnail

The Ultimate Guide to SaaS Sales: What is it and How to Do it Better

Mindtickle

They must also receive ongoing sales training and coaching to ensure they stay up-to-date with any changes to the product or the market. Organizations may employ a wide variety of tactics to generate leads, including: Webinars Live events Paid advertising Email campaigns Live chat on websites Demo request forms 2.