GTM 115: Lessons from CS to CRO and How Customer Stories are Your Most Powerful Growth Lever with Allison Metcalfe
Sales Hacker
OCTOBER 1, 2024
Discussed in this Episode: Allison’s non-traditional journey from customer success to CRO. Leveraging customer stories as a powerful growth lever. Lessons learned from LiveRamp’s explosive growth and acquisition by Acxiom. 11:52) The risk of neglecting your core customers during growth. (16:31)
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