To Manage Sales You Must Manage Sales Leads
Pointclear
OCTOBER 13, 2015
Lack of sales lead follow-up is the single greatest drain on revenue in a corporation. It wastes 75-90% of the marketing budget, contributes to sales territory turnover, and makes pipeline management an oxymoron. Sales reps’ excuses for not following up include: They inquired before and didn’t buy. are the answer.
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